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If you’ve Googled “Community Manager job description,” you’ve probably seen the same lifeless format over and over again: bullet points, bland corporate phrases, and vague requirements like “must be a people person.”
But here’s the problem—those kinds of posts don’t attract great candidates.
Top-tier Community Managers aren’t looking for just any job. They’re looking for mission, culture, and clarity. They want to know who they’ll be building a community for, what kind of tone and voice they’ll be using, and why it matters.
Most job descriptions? They don’t answer any of that.
That’s why in this article, we’re doing things differently. Instead of giving you another generic template, we’ll break down what a strong Community Manager post looks like, why it works, and how to write one that actually attracts the right applicants.
We’ll also show you two plug-and-play templates, bonus tips to help your post stand out, a bad example to avoid, and how to use AI (the right way) to shape your listing.
👉 Pro Tip: If you haven’t already, read our full guide on how to write a job post that attracts top talent , Link https://workscreen.io/how-to-write-a-job-post/ that actually gets responses—it’ll change how you think about hiring.
Build a winning team—without the hiring headache.
WorkScreen helps you hire fast, confidently, and without second-guessing.
What the Community Manager Role Actually Is
Let’s get clear on what a Community Manager really does—without the corporate jargon.
A Community Manager is the human face of your brand. They’re the one engaging with your audience on social media, in online forums, in your Slack or Discord group, or wherever your people hang out. They reply to comments, welcome new members, respond to complaints, and spark meaningful conversations.
But it’s more than just chatting online.
Great Community Managers create belonging. They know how to make people feel heard, valued, and part of something bigger. They represent your brand’s tone, values, and mission—and they help build loyalty, advocacy, and even retention.
So yes, they need communication skills—but they also need emotional intelligence, creativity, conflict resolution, and a deep understanding of your audience. They’re part customer support, part marketer, part brand ambassador.
If you’re hiring for this role, you’re not just filling a seat. You’re choosing the voice that shapes how people experience your brand in real time.
Two Great Community Manager Job Description Templates
We’ll provide two tailored job description options:
1.✅ Option 1: For employers looking to hire an experienced candidates with prior experience.
2.Option 2: For employers open to hiring entry-level candidates or those willing to train someone with potential.
✅ Option 1: Job Description For Experienced Community Manager
📌 Job Title: Community Manager for Kindred Studio – Help Us Build a Connected, Loyal Audience
💼 Job Type: Full-Time | Remote
💰 Salary: $55,000–$70,000 (Depending on Experience)
📆 Start Date: ASAP
🎥 Watch this quick 2-minute intro from our founder: [Insert Loom or YouTube Link]
👋 Who We Are
At Kindred Studio, we help modern wellness brands grow their influence through creative content, digital storytelling, and community-powered marketing. We’ve worked with 70+ purpose-driven brands, and our mission is to bring authenticity and connection back into the customer experience.
We’re a fully remote team spread across 5 time zones, and we’ve built a reputation for warm, high-quality work—delivered with clarity, care, and heart.
🏢 Our Company Culture
We’re a high-trust, low-ego team that cares deeply about both quality work and personal well-being. We prioritize honest communication, async-friendly workflows, and flexible schedules. If you’re someone who takes initiative, respects deadlines, and leads with empathy—you’ll feel right at home here.
💬 What You’ll Do
- Be the voice of our clients’ brands across social media and community platforms
- Manage and grow online communities (Slack, Discord, Circle, Facebook Groups, etc.)
- Post engaging content (polls, announcements, behind-the-scenes, etc.)
- Respond to messages, comments, and feedback with a warm, professional tone
- Flag important community insights to the client success and strategy teams
- Collaborate with our content and design teams to shape brand-aligned communication
- Moderate conversations and enforce community guidelines with empathy
✅ What We’re Looking For
- 2+ years in a Community Manager or Social Media role
- Strong writing, interpersonal, and conflict resolution skills
- You know how to manage online spaces with personality and care
- Familiarity with platforms like Circle, Slack, Facebook Groups, or Discord
- Bonus: You’ve built a brand community from scratch or worked in a fast-paced agency environment
🎁 Perks & Benefits
- Remote-first culture with flexible hours
- Health, dental, and vision insurance
- $600/year professional development budget
- 25 days paid leave + local public holidays
- Optional 4-day work weeks during summer
- Access to coworking stipend or home office setup support
💡 Why This Role Is a Great Fit
You won’t be just responding to comments—you’ll be shaping the way real people experience the brands we serve. You’ll get ownership of your work, the trust to lead projects, and support from a team that values creativity and emotional intelligence. This is a high-impact role with room to grow into a senior strategist or community director.
📥 How to Apply
We use WorkScreen to make the hiring process faster, fairer, and more focused on skills. Click the link below to complete your structured evaluation.
👉 [Insert WorkScreen Application Link]
✅ Option 2: Job Description For Entry-Level Community Manager (Willing to Train)
📌 Job Title: Junior Community Manager at Kindred Studio – Start Your Career in Brand Engagement
💼 Job Type: Full-Time | Hybrid (Remote + Optional NYC Meetups)
💰 Salary: $38,000–$45,000
📆 Start Date: Flexible
🎥 Watch this intro from your future manager: [Insert Loom or YouTube Link]
👋 Who We Are
Kindred Studio is a creative agency that supports modern wellness and lifestyle brands with strategy, design, and storytelling. Our clients include small indie startups and fast-growing DTC companies who care about connection—not just clicks.
We’re passionate about building community-driven experiences that make people feel seen, supported, and inspired. And now, we’re looking for someone to help us grow those communities from the inside out.
🏢 Our Company Culture
At Kindred, we believe people do their best work when they feel respected, supported, and challenged (in the right way). Our team is collaborative, low-drama, and deeply values people who show initiative, care about the details, and show up consistently.
💬 What You’ll Do
- Engage with community members and respond to questions and posts
- Post conversation starters and content in our client communities (we’ll show you how)
- Welcome new members and highlight success stories
- Moderate tone and flag issues to senior staff
- Share weekly community insights with the team
✅ What We’re Looking For
- Strong written communication skills
- Empathy, patience, and professionalism in online spaces
- Willingness to learn and grow into the role
- Familiarity with platforms like Facebook Groups or Slack is a plus
- Bonus: You’ve managed an Instagram, group chat, or fan page—even informally
🎁 Perks & Benefits
- 20 days paid leave + holidays
- 1-on-1 mentorship and full training included
- $400/year growth stipend for books, courses, or events
- Health insurance after 90 days
- Monthly wellness reimbursement (massage, therapy, gym, etc.)
💡 Why This Role Is a Great Fit
If you’re someone who loves engaging with people online, writing short-form content, and wants to grow into a bigger role in marketing, this is a great place to start. We don’t expect perfection—we’re here to train you. What matters most is your energy, curiosity, and ability to connect with others.
📥 How to Apply
We respect your time and want to give everyone a fair shot. That’s why we use WorkScreen—a hiring platform that evaluates you based on your potential, not just your résumé.
👉 [Insert WorkScreen Application Link]
Smart Hiring Starts Here
WorkScreen simplifies the hiring process, helping you quickly identify top talent while eliminating low-quality applications. By saving you countless hours and reducing the risk of bad hires, it empowers you to build a team that delivers results
Why These Community Manager Job Posts Actually Work
Let’s break down why these two Community Manager job descriptions are so effective—and how they’re different from the generic posts that flood job boards.
✅ 1. The Job Titles Are Clear, Specific, and Mission-Driven
Instead of just saying “Community Manager,” each post adds context:
- “Community Manager for Kindred Studio – Help Us Build a Connected, Loyal Audience”
- “Junior Community Manager at Kindred Studio – Start Your Career in Brand Engagement”
These titles tell the applicant:
- What they’ll do
- Who they’ll do it for
- Why it matters
This increases relevance, improves search visibility, and gets more aligned candidates to click.
✅ 2. The Intros Make a Human Connection
The “Who We Are” sections don’t feel like copy-pasted company blurbs. They:
- Explain what the company does in simple, engaging language
- Tie the mission to real values (e.g., authenticity, creativity, empathy)
- Help the reader emotionally connect to the brand
This builds trust and makes applicants think: “I’d like to work with people like this.”
✅ 3. Each Role Has Clear, Realistic Responsibilities
Instead of vague lists like “Manage community engagement,” these posts show:
- What platforms they’ll use (e.g., Slack, Circle, Discord)
- What kinds of content they’ll post
- How they’ll collaborate with other teams
This gives applicants a mental picture of what they’ll actually be doing—reducing uncertainty and weeding out mismatches early.
✅ 4. Salary and Benefits Are Transparent
Each post includes a realistic salary range upfront.
That one detail alone:
- Builds instant trust
- Reduces unqualified applicants
- Attracts serious, motivated candidates
Plus, perks like remote flexibility, learning stipends, and wellness benefits show that the company values its team—not just productivity.
✅ 5. The Company Culture Is Clearly Defined
Instead of vague phrases like “fast-paced environment,” the posts give readers a real sense of the workplace. They describe:
- Team values (e.g., low-ego, high-trust, async workflows)
- How communication happens
- What kind of people succeed at the company
That’s gold for candidates trying to decide, “Will I fit in here?”
✅ 6. The Application Process Feels Respectful
Most job posts end with a lifeless “Send your résumé.” These ones:
- Acknowledge the effort of applying
- Offer a clear next step (WorkScreen link)
- Explain what happens after submission
This makes the company stand out as modern, thoughtful, and organized.
✅ 7. The Entry-Level Version Encourages Potential, Not Just Experience
The second post avoids excluding great candidates by clearly saying:
“We don’t expect perfection—we’re here to train you.”
It invites high-potential applicants who may not have a traditional background but have the right mindset, energy, and communication skills.
That’s how you build a talent pipeline—not just fill a role.
Example of a Bad Community Manager Job Description (And Why It Fails)
Let’s take a look at the kind of job post you’ll find on hundreds of job boards—a generic, outdated listing that checks the boxes but fails to inspire any real interest.
❌ Bad Job Post Example
Job Title: Community Manager
Company: Acme Global
Job Type: Full-Time | In-Office
Salary: Not Disclosed
Job Summary
We are seeking a Community Manager to oversee and manage our online community presence. The ideal candidate will be responsible for posting content, responding to comments, and reporting analytics to internal stakeholders.
Responsibilities
- Manage daily community interactions across social platforms
- Monitor comments and user-generated content
- Provide weekly reports to management
- Collaborate with the marketing team
Requirements
- Bachelor’s degree in Communications or related field
- 3–5 years of experience in a similar role
- Familiarity with social media platforms
- Excellent communication and organizational skills
How to Apply
Interested applicants should send a résumé and cover letter to hr@acmeglobal.com. Only shortlisted candidates will be contacted.
❌ Why This Job Post Fails
🚫 1. The Job Title Is Too Generic
It tells us nothing about who the company is, what kind of community it is, or what makes the role exciting. There’s no hook, no mission, and no relevance. It’s easily skimmed and easily skipped.
🚫 2. The Intro Feels Cold and Corporate
The summary reads like it was written by a compliance officer. There’s no personality, no purpose, and no insight into what the company actually does or stands for.
🚫 3. There’s No Mention of Company Culture
Candidates have no idea what kind of team they’ll be joining, how people collaborate, or whether the company’s values align with their own. That’s a major red flag for top talent.
🚫 4. Salary Is Missing
Not including a salary range makes the company seem outdated or evasive—and discourages serious applicants who don’t want to waste time applying blindly.
🚫 5. The Responsibilities Are Vague
“Manage daily community interactions” could mean anything. There’s no clarity on tools, content type, audience, or what success looks like.
🚫 6. The Hiring Process Feels Dismissive
“Only shortlisted candidates will be contacted” is cold, outdated, and tells the applicant: you probably won’t hear back.
🚫 7. The CTA Is Weak
There’s no excitement or encouragement to apply—just a bland request for a résumé and cover letter sent to a generic email.
🔍 Bottom Line
This kind of job post might technically be “complete,” but it’s completely ineffective. It feels like a chore to read, gives no reason to apply, and offers zero insight into the real day-to-day or the people behind the company.
Bonus Tips to Make Your Job Post Stand Out
If you want to consistently attract high-quality, motivated candidates—these small additions can make a big difference. They build trust, add warmth, and help you stand out in a sea of bland listings.
✅ Tip 1: Add a Security & Privacy Notice for Applicants
Job seekers are rightfully cautious. Show them you’re legit and that you care about their safety.
Example:
🔒 We take your privacy seriously. We will never ask for payment, bank details, or personal financial information during any part of the hiring process. If something feels off, please contact us directly at [insert company email].
This builds instant trust—especially in industries or regions where scam listings are common.
✅ Tip 2: Mention Leave Days or Flex Time
Candidates don’t just want good pay—they want breathing room. Including this detail makes your company feel human.
Example:
Enjoy 25 paid days off per year—including flex days you can use however you need. Whether it’s rest, travel, or taking care of life outside work, we believe balance leads to better work.
This signals that you respect work-life boundaries—and top performers notice that.
✅ Tip 3: Highlight Training & Career Growth Opportunities
Ambitious candidates want more than a paycheck—they want to grow.
Example:
We invest in your growth. You’ll get a $500/year learning budget, optional mentoring from senior team members, and the opportunity to carve out your own career path within the company.
Whether they’re junior or experienced, this kind of language appeals to long-term thinkers.
✅ Tip 4: Add a Loom or Video Introduction
People connect with people—not bullet points. A short video from the hiring manager or founder makes your job post more memorable and personal.
Example:
🎥 “Here’s a 90-second video from our founder explaining the role and why we’re hiring.”
(Link to a Loom or YouTube video)
This one move can dramatically improve engagement and response rates—especially from thoughtful, mission-aligned candidates.
Here is an example that we used in our master guide on how to write a great job post description , you can check it out here https://www.loom.com/share/ba401b65b7f943b68a91fc6b04a62ad4
✅ Tip 5: Link to Real Employee Reviews
If your team loves working at your company, show it off. Link to your Glassdoor or Indeed reviews—or even better, quote a few employees in the job post.
Example:
“Want to know what it’s like working with us? Check out what our team says on Glassdoor.” (Insert link)
Social proof = instant credibility.
Should You Use AI to Write Job Posts?
AI can save you time. But if you’re not careful, it can also cost you great candidates.
We’ve all seen those one-click job descriptions that sound polished—but say absolutely nothing. Why? Because AI, when used blindly, just regurgitates what already exists online. And that means you end up with the same buzzword-heavy fluff your competitors are using.
⚠️ Why You Shouldn’t Rely on AI Alone
Here’s what happens when you let AI write your job post from scratch:
- You get generic content that feels cold and forgettable
- It attracts low-effort applicants who are just mass applying
- It makes your brand seem robotic and uninspired
- It misses the why behind your company and the who behind the role
Remember: your job post is the first impression of your culture. If it feels soulless, you’ll only attract people looking for a paycheck—not a mission.
✅ The Smart Way to Use AI (With a Real Example)
AI can help—if you give it the right inputs.
Instead of typing:
“Write a job post for a Community Manager”
Try this instead:
“Help me write a job description for our company, Kindred Studio. We’re hiring a Community Manager to engage and grow our client communities across Slack, Circle, and Instagram. Our company culture is remote-first, people-focused, and async-friendly. We’re looking for someone who is empathetic, proactive, and great at building relationships. We offer flexible hours, 25 paid leave days, and a $600/year learning budget. Here’s a rough outline I’ve written: [insert your notes]. Can you turn this into a warm, engaging job post in our tone?”
Now the AI has context—your context. That’s the difference between a lifeless template and something that actually connects.
🧠 Pro Tip:
You can even paste in a job post you love (like the examples earlier in this guide) and tell the AI:
“Write something like this—but for my company.”
Then, once the draft is ready, go in and:
- Adjust the tone
- Add your mission
- Link to a real video or team quote
- Cut out any fluff or clichés
Let AI polish your writing—not replace your voice.
Don’t let bad hires slow you down.
WorkScreen helps you identify the right people—fast, easy, and stress-free.
Copy-Paste Job Description Templates for Quick Use
We get it—sometimes you just need to post a job fast. Maybe you’ve read the guide and understand what a good post looks like. But you also want a strong starting point you can copy, paste, and customize for your company in a few minutes.
That’s exactly what this section is for.
✏️ Important Reminder:
Don’t copy this word-for-word and expect magic.
This is a foundation, not a final draft.
Add a Loom video, inject your team culture, and edit the details to reflect your actual company.
In this section, you’ll find two ready-to-use job description templates for quick copy-paste use — but please remember, like we mentioned above, don’t just copy them word-for-word and expect results.
Think of these as starting points, not final drafts.
- Option 1: A more conversational, culture-first job description that highlights personality and team fit.
- Option 2: A more structured format, including a Job Brief, Responsibilities, and Requirements for a traditional approach.
✅ Option 1: Conversational, Culture-First Template
📌 Job Title: Community Manager at [Company Name] – Help Us Build a Loyal, Engaged Audience
💼 Job Type: [Full-Time / Part-Time] | [Remote / Location]
💰 Salary: [Insert range]
📆 Start Date: [Insert Date or “Flexible”]
🎥 Watch this quick message from our team: [Insert Loom or YouTube Link]
👋 Who We Are
At [Company Name], we’re on a mission to [insert mission or who you help]. We’re a growing team that believes in [insert values—e.g., honesty, creativity, human connection]. We work across [industry/niche], and our community is one of our most valuable assets. Now, we’re hiring someone to help nurture and grow that community.
💬 What You’ll Do
- Manage and moderate online communities (Slack, Discord, Circle, etc.)
- Reply to questions and messages with empathy and clarity
- Start conversations, post engaging content, and build relationships
- Flag feedback, trends, and opportunities to the internal team
- Help shape a space that’s respectful, supportive, and active
✅ What We’re Looking For
- Excellent writing and communication skills
- Comfortable engaging in digital spaces
- Calm under pressure, good at de-escalating conflict
- Experience with community platforms (Slack, Discord, etc.)
- Bonus: You’ve built an online community or worked with a brand in the past
🎁 Perks & Benefits
- [e.g., 25 paid leave days + public holidays]
- [Health + dental coverage]
- [$500/year learning & development budget]
- [Flexible hours and location]
- [Wellness or coworking stipend]
💡 Why This Role Is a Great Fit
This is your chance to be the human voice behind a brand that values community over clicks. You’ll work with people who appreciate emotional intelligence, autonomy, and thoughtful engagement—not just performance metrics.
📥 How to Apply
We use WorkScreen to make the hiring process smooth, fast, and fair. You’ll complete a short, structured evaluation so we can understand your real strengths—not just what’s on your résumé.
👉 [Insert WorkScreen Application Link]
✅ Option 2: Structured Format (Job Brief + Responsibilities + Requirements)
📌 Job Title: Community Manager
Company: [Company Name]
Location: [Remote / On-site / Hybrid]
Salary: [Insert Salary Range]
Job Type: [Full-Time / Part-Time]
🎥 Watch this quick message from our team: [Insert Loom or YouTube Link]
Job Brief
We are looking for a Community Manager to lead and grow our online community spaces. You will be responsible for engaging with members, moderating discussions, and helping shape the tone and culture of our brand presence across key platforms.
Responsibilities
- Manage online community spaces (Slack, Facebook Groups, Discord, etc.)
- Respond to questions and resolve issues
- Create engaging posts, polls, and updates
- Enforce community guidelines in a respectful, human way
- Report key insights and trends to internal teams
Requirements
- Proven experience in a community or customer-facing role
- Strong writing and interpersonal communication skills
- Familiarity with community platforms and social media tools
- Ability to manage conflict and foster a safe space
- Bonus: You’ve worked in marketing or customer engagement
Perks & Benefits
- [e.g., Flexible working hours and location]
- [Health benefits after 3 months]
- [Professional development allowance]
- [25 days paid leave per year]
How to Apply
To apply, click the WorkScreen link below and complete a short evaluation. We use this process to ensure every applicant is given a fair chance based on skills and potential.
👉 [Insert WorkScreen Application Link]
Let WorkScreen Handle the Rest
Writing a great job post is just the first step. The real challenge? Figuring out who’s actually qualified once the applications start pouring in.
That’s where WorkScreen.io comes in.
WorkScreen helps you:
✅ Spot top candidates faster
WorkScreen automatically evaluates, scores, and ranks applicants on a performance-based leaderboard—making it easy to spot top talent, save time, and make smarter, data-driven hiring decisions.
✅ Assess real-world skills—not just polished applications
With WorkScreen, you can administer one-click skill tests to assess candidates based on real-world ability—not just credentials like résumés and past experience. This helps you hire more confidently and holistically.
✅ Filter out low-effort and AI-generated submissions
WorkScreen automatically eliminates low-effort applicants who use AI Tools to apply, copy-paste answers, or rely on “one-click apply.” This way, you focus only on genuine, committed, and high-quality candidates—helping you avoid costly hiring mistakes.
Whether you’re hiring a Community Manager or scaling your entire team, WorkScreen helps you make smarter, faster, and more confident hiring decisions—without the noise.
👉 Sign up with WorkScreen now and post your job stressfree.
Frequently Asked Questions - Community Manager Job Description
Look for a mix of soft skills and tactical ability. Strong candidates typically have:
- Excellent written communication – They should be able to respond clearly, warmly, and professionally.
- Empathy and emotional intelligence – This helps them handle conflict, resolve issues, and make community members feel heard.
- Creativity – They need to keep your community engaged with polls, posts, and initiatives.
- Proactivity – Great community managers don’t just react; they take initiative to create connection and solve problems early.
- Familiarity with platforms – Whether it’s Slack, Discord, Facebook Groups, or Circle, they should be comfortable navigating modern community tools.
In the U.S., Community Manager salaries typically range from $50,000 to $75,000 per year, depending on experience, industry, and location. Entry-level roles can start around $40,000, while senior or specialized roles (like Web3 or developer communities) can exceed $90,000. Remote roles with flexible benefits may offer slightly lower base pay but compensate with perks.
A Social Media Manager is focused on broadcasting: posting content, managing campaigns, and driving traffic. A Community Manager, on the other hand, is focused on engagement—building relationships, moderating conversations, and fostering connection. Some companies combine the two roles, but each requires a different mindset and skillset.
Not always. If your community is just getting started, you can hire a part-time or freelance Community Manager to build momentum and set up systems. But if community is core to your product or brand, a full-time hire may be necessary to keep engagement strong and consistent.
- Overemphasis on follower counts instead of community health or connection
- Lack of experience moderating tough conversations
- No clear strategy for engagement or retention
