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If you’ve ever Googled “Football Coach job description,” you’ve probably seen the same thing over and over again: a wall of bullet points, vague responsibilities like “develop practice plans,” and absolutely no insight into what makes someone great in the role.
The problem? Generic job descriptions don’t attract committed, passionate coaches. They attract job hoppers—or worse, candidates who look good on paper but can’t inspire a team or lead under pressure.
If you’re serious about hiring a Football Coach who actually builds team culture, develops talent, and represents your school or club with pride, then you need more than a template—you need a strategy.
In this guide, we’ll show you how to write a Football Coach job description that actually resonates with the right candidates. One that reflects your values, connects with mission-driven professionals, and gets real results.
Before we jump in, we also recommend reading our full guide on how to write a job post that attracts top talent , Link https://workscreen.io/how-to-write-a-job-post/. . It breaks down why most job descriptions fail—and how to fix them with storytelling, transparency, and structure.
Ready to upgrade your hiring game?
Let’s start with what the role actually is.
Smart Hiring Starts Here WorkScreen simplifies the hiring process, helping you quickly identify top talent while eliminating low-quality applications. By saving you countless hours and reducing the risk of bad hires, it empowers you to build a team that delivers results
What a Football Coach Actually Does (Their Duties)
A Football Coach isn’t just someone who draws plays on a whiteboard or runs drills at practice.
They’re a leader, a mentor, and often a role model—especially at the school, college, or community level. Their job is to shape both the performance and the mindset of the team.
Yes, they plan practices and manage game strategy. But the best coaches do so much more:
- They build discipline, confidence, and teamwork.
- They make sure every player knows their role—and believes in it.
- They create an environment where athletes push themselves, support each other, and grow—on and off the field.
So if you’re hiring a Football Coach, you’re not just hiring for wins on the scoreboard. You’re hiring someone who sets the tone for your entire program or organization.
Whether you’re recruiting for a high school team, a local club, or a semi-professional league, the right coach will influence everything—from performance to parent relationships to long-term reputation.
That’s why the way you write the job post matters.
Two Great Football Coach Job Description Templates
✅ Option 1: For Experienced Football Coaches
🏈 Job Title: Head Football Coach – Westfield High School (Houston, TX)
📍 Location: In-person | 📆 Schedule: Full-time (Seasonal + Offseason Planning)
💵 Salary: $62,000–$75,000 DOE + Benefits
________________________________________
A Message From Our Athletic Director
We’re not just hiring a coach—we’re hiring a leader.
At Westfield High School, football is more than just a sport. It’s a community tradition, a source of pride, and a platform for teaching life lessons. We’re looking for a Head Football Coach who understands that the role goes beyond Xs and Os—it’s about culture, character, and commitment.
________________________________________
Who We Are
Westfield is a 5A school with a 20-year history of athletic excellence. We believe in hard work, integrity, and teamwork—on the field and in the classroom. Our football program has produced standout athletes, but more importantly, it has built young men who go on to lead with purpose.
________________________________________
What You’ll Be Doing
As our Head Coach, you’ll lead the entire football program—developing athletes, mentoring assistant coaches, and building a team culture rooted in respect and accountability. You’ll be responsible for:
● Designing and running all team practices and game plans
● Leading team meetings and individual check-ins
● Managing assistant coaching staff
● Evaluating player performance and potential
● Promoting academic success and personal development
● Coordinating with athletic department, parents, and community stakeholders
● Maintaining high standards of conduct and sportsmanship
● Overseeing equipment, facilities, and compliance protocols
________________________________________
What We’re Looking For
● 3+ years coaching experience (Head Coach or Varsity Coordinator preferred)
● CPR/First Aid certified (or willing to obtain before season start)
● Proven leadership skills and team-building experience
● Strong communicator with players, staff, and parents
● Familiar with UIL or similar governing body regulations
● Bachelor’s degree in education, sports management, or related field preferred
________________________________________
Perks & Benefits
● Competitive salary based on experience
● School-funded coaching clinics and development
● Health, dental, and vision coverage
● Priority hiring for teaching positions (if applicable)
● Full access to weight room, film room, and training facilities
________________________________________
How to Apply
We respect your time, and we respond to every application. Apply using the WorkScreen link below to complete a short evaluation and introduce yourself. We want to see how you think—not just what’s on your resume.
👉 Apply now through WorkScreen.io [insert application link]
🌱 Option 2: For Entry-Level or Assistant Football Coaches
🏈 Job Title: Assistant Football Coach – City Youth Club (Columbus, OH)
📍 Part-Time | After-School and Weekend Schedule
💵 $20–$25/hr | Contract-Based
________________________________________
A Quick Word from Our Coaching Team
Before you apply, take 90 seconds to hear from Coach Malik and two of our players on what it’s like to be part of the City Youth Club family.
🎥 Watch the video here → (Replace with actual Loom or YouTube link)
You’ll see the impact our coaches make—and why this role matters more than you might think.
________________________________________
About the Program
City Youth Club is a nonprofit serving kids ages 10–14 through sports, mentorship, and after-school programs. Our football team competes in a regional youth league, but our focus isn’t just wins—it’s building character and community.
________________________________________
What You’ll Be Doing
● Assist the head coach during practices and games
● Work one-on-one with players on skill development
● Help with drills, warm-ups, and strength conditioning
● Be a positive role model on and off the field
● Participate in team meetings and parent communication
● Ensure safety protocols are followed at all times
________________________________________
What We’re Looking For
● Must be 18+ with a clean background check
● Available evenings and weekends
● Positive energy, patience, and clear communication
● Passion for mentoring youth through sports
● Football playing or coaching experience is a bonus—not a requirement
________________________________________
What You’ll Get
● Paid training and weekly mentorship
● Branded gear and equipment provided
● Recognition for performance and reliability
● Opportunity to grow into a paid Head Coach or Program Coordinator role
________________________________________
How to Apply
We know it can be intimidating to apply when you’re just starting out. That’s why we’ve made the process simple and fair. Apply via WorkScreen to complete a short evaluation and tell us about yourself—no resume needed.
👉 Apply here through WorkScreen.io [insert application link]
Build a winning team—without the hiring headache. WorkScreen helps you hire fast, confidently, and without second-guessing.
Why These Football Coach Job Descriptions Work
Most job descriptions online are written for compliance—not connection. But the two examples we just shared are designed to attract great people by speaking directly to what they value.
Here’s a breakdown of what makes them effective:
1. The Job Titles Are Clear, Specific, and Human
Instead of just saying “Football Coach,” both templates go further:
- ✅ “Head Football Coach – Westfield High School (Houston, TX)”
- ✅ “Assistant Football Coach – City Youth Club (Columbus, OH)”
They include the organization name, location, and a clear role level. This instantly filters in the right applicants and improves visibility in search results.
2. They Open with a Warm, Story-Driven Introduction
Each post starts with a message—not a checklist.
- The experienced role uses a quote from the athletic director to set the tone.
- The entry-level post starts with a question that appeals to purpose-driven people.
This approach builds an emotional connection and signals that your team actually cares.
3. They Include a Short Video from the Team
This one addition instantly builds trust. It puts faces behind the post, communicates culture, and makes your opportunity feel more real. In a sea of faceless job listings, this is how you stand out.
4. They Describe the Role in Real-Life Terms
Instead of saying “manage team operations,” these templates say things like:
- “Lead team meetings and individual check-ins”
- “Help with drills, warm-ups, and strength conditioning”
They describe what the coach actually does, not just a vague HR summary. That helps candidates visualize the work—and decide if they’re a good fit.
5. They Are Transparent About Pay and Benefits
The experienced coach role lists a full salary range. The assistant role gives a clear hourly rate. This builds trust from the start and signals that your organization values candidates’ time and effort.
Bonus: They also highlight real perks—like training, mentorship, and branded gear—so candidates know what’s in it for them beyond money.
6. They Show Culture and Values Without Just Saying Buzzwords
Instead of saying “we value teamwork,” these posts demonstrate it through:
- Real stories from the organization
- Mentorship programs
- Respectful hiring processes
- Mission-focused language
This helps serious candidates evaluate fit. It also filters out people looking for “just a job.”
7. They Include a Human, Respectful Hiring Process
Both posts make it clear that:
- Every application will be reviewed
- Candidates will be kept in the loop
- The process is simple and fair (via WorkScreen)
This instantly sets you apart from companies that ghost candidates or bury them in forms.
8. They Include a Clear, Encouraging CTA
Instead of “Send resume to HR,” these posts say:
“Apply through WorkScreen. Tell us about yourself. No resume needed.”
That kind of tone lowers friction and encourages action—especially from values-aligned candidates who may be less traditional.
Final Thought
These aren’t just job descriptions. They’re invitations to something meaningful. And that’s what today’s top coaches—and job seekers in general—are really looking for.
Example of a Bad Football Coach Job Description (And Why It Fails)
Let’s look at what not to do—and why.
🆇 Job Title: Football Coach
Organization: State Athletics Association
Location: TBD
Job Type: Full-Time
Job Summary
The State Athletics Association is seeking to hire a Football Coach responsible for organizing team practices, developing game strategies, and overseeing player performance. The coach will also be responsible for maintaining discipline, communicating with parents, and ensuring compliance with all athletic regulations.
Key Responsibilities
- Develop and execute practice plans
- Supervise players during games and practices
- Coordinate with assistant coaches
- Enforce team rules and athletic code of conduct
- Attend athletic meetings as needed
Requirements
- Bachelor’s degree in related field
- 2+ years of coaching experience
- Strong leadership and communication skills
- Knowledge of football rules and regulations
How to Apply
Send resume and cover letter to hr@stateathletics.org.
Only shortlisted candidates will be contacted.
🚫 Why This Job Post Falls Flat
1. The Job Title Is Vague and Unsearchable
“Football Coach” alone doesn’t clarify if this is youth, high school, college, or club-level. And it doesn’t include a location or context—so candidates can’t tell if the role is even relevant to them.
2. The Intro Is Cold and Generic
There’s no personality, no mission, and no insight into the team or community. Just a dry restatement of the job title. It doesn’t tell why the role matters—or who it’s meant for.
3. No Salary or Perks Mentioned
Leaving out compensation feels outdated and signals a lack of transparency. Top candidates often skip posts like this entirely because it wastes their time.
4. No Culture or Values Described
There’s no indication of what it’s like to work with this organization, what kind of leadership style the team values, or how players are supported off the field. Culture is often the deciding factor for great hires.
5. Responsibilities Are Too Broad and Impersonal
Generic phrases like “develop practice plans” or “coordinate with coaches” are technically accurate—but they don’t help candidates see themselves in the role. There’s no storytelling or context to make it feel real.
6. The Hiring Process Feels Dismissive
“Only shortlisted candidates will be contacted” is one of the most off-putting phrases in recruiting. It makes your process feel transactional and cold. Great candidates want to feel respected—especially if they’re putting effort into applying.
7. The Call to Action Is Weak
Telling someone to “send resume and cover letter” with no warmth or encouragement is a missed opportunity. It doesn’t guide or motivate the right person to apply—and it certainly doesn’t help you stand out.
🧠 Bottom Line
This job post is technically complete—but emotionally empty. It checks the boxes, but it doesn’t sell the opportunity. It reads like an internal form someone copied and pasted onto a job board.
In today’s hiring landscape, that’s how you lose the very people you’re trying to attract.
Bonus Tips to Make Your Football Coach Job Description Stand Out
Even if your job post already looks good, these extra touches can take it from “solid” to “standout.” Here’s how to build more trust, show respect, and win over the kind of coaches you actually want on your team:
✅ 1. Add a Security & Privacy Notice
Show candidates that you care about their safety. This builds trust and immediately sets a professional tone.
🛡️ Example:
“We take the privacy and security of all applicants seriously. We will never ask for payment, bank details, or personal financial information during any part of the hiring process.”
This simple line shows you’re legit—and helps candidates feel safe applying.
✅ 2. Mention Time Off or Flex Days (If You Offer Them)
Coaches work hard. If your organization values rest, say so. It shows respect for the person behind the role.
🌴 Example:
“We believe great coaching starts with balance. Enjoy up to 20 flex days per year so you can recharge and come back stronger.”
Even one sentence like this can make a huge difference in candidate perception.
✅ 3. Highlight Training and Growth Opportunities
Most great coaches are lifelong learners. If you offer mentorship, development, or pathways to advancement, include it.
📚 Example:
“We invest in our coaching staff. You’ll get access to leadership training, certification programs, and mentorship from senior coaches who’ve been where you are.”
This tells candidates you’re not just hiring for today—you’re building for the future.
✅ 4. Add a Loom or YouTube Video from Your Team
Seeing a face builds instant trust. It also gives candidates a sense of your tone, energy, and culture.
🎥 Example:
“Before you apply, check out this 90-second video from our Head Coach to see what it’s like to lead here.”
This one element will separate your post from 95% of others online.
Here is an example that we used in our master guide on how to write a great job post description , you can check it out here https://www.loom.com/share/ba401b65b7f943b68a91fc6b04a62ad4
✅ 5. Include a Note on How You Treat Applicants
Respect during the hiring process signals respect on the job. Say it out loud.
🤝 Example:
“We read every application carefully and respond to all applicants. We believe every candidate deserves clarity—whether they get the job or not.”
This small addition can earn big trust points, especially in a field where ghosting is common.
✅ 6. Link to Reviews or Testimonials (if available)
If past or current staff have left positive feedback about your organization, link to it—or include a short quote. Social proof matters.
🗣️ Example:
“Want to hear what it’s like to work with us? Check out reviews from past coaches and staff [here].”
🧠 Pro Tip: You Don’t Need to Include Every Tip
Even adding two or three of these can make your job post feel more thoughtful, human, and attractive to high-quality candidates.
Should You Use AI to Write a Football Coach Job Description?
Lately, it seems like every ATS and HR tool is offering one-click AI-generated job descriptions. Tools like Workable, Manatal, and even ChatGPT can spit out a job post in seconds.
But here’s the truth:
If you rely on AI alone, you’ll get a post that sounds like it was written by someone who’s never stepped on a field.
It might sound “professional”—but it won’t feel real. It won’t reflect your values, your team, your mission, or your expectations. And it definitely won’t attract the kind of coach you want leading your players.
❌ The Wrong Way to Use AI
Just typing something like:
“Write a job description for a football coach at a high school.”
…will give you a list of buzzwords and filler content. It’ll check the boxes, but it won’t connect with real candidates—and it could attract people who are just mass-applying.
✅ The Right Way to Use AI
Think of AI as your editor, not your author. Feed it rich, specific input. Then let it help you shape the structure, improve flow, and clean up language.
Here’s how to prompt it the smart way:
🧠 Example Prompt:
“Help me write a football coach job post for [Your School/Club Name]. We’re hiring a [Head or Assistant] Coach to lead/manage [key responsibilities]. Our team culture is [collaborative, fast-paced, character-driven, etc.]. We’re looking for someone who [insert traits]. We offer [insert benefits and pay]. Here’s what our hiring process looks like [explain briefly]. I’ve written some notes here to help: [paste your raw notes or ideas].”
You can even reference a good job post you’ve seen (like the examples earlier in this article) and ask AI to follow that tone or format.
💡 Use AI to:
- Reword sentences for clarity
- Keep tone consistent
- Organize job post sections
- Eliminate redundancy
- Polish grammar
But don’t let it override your voice or values.
Bottom Line:
AI can help you save time. But if you let it replace your judgment, your post will sound like everyone else’s—and you’ll miss out on the coach who could have been perfect for your team.
Hiring doesn’t have to be hard. If your hiring process is stressful, slow, or filled with second-guessing—WorkScreen fixes that. Workscreen helps you quickly identify top talent fast, eliminate low-quality applicants, and make better hires without the headaches.
Need a Quick Copy-Paste Football Coach Job Description?
✅ Option 1: Culture-First, Conversational Template
🏈 Job Title: Assistant Football Coach – [Your Organization Name]
Location: [City, State] | Schedule: Part-Time | Pay: [$X–$Y/hour]
Apply here: [WorkScreen.io application link]
Intro
We’re looking for a passionate Assistant Football Coach to help shape, support, and mentor the next generation of athletes at [Your Organization Name].
You don’t need decades of experience—just heart, hustle, and the ability to connect with young players. If you love football, know how to lead by example, and believe in the power of sports to change lives, this might be your next calling.
About Us
[Your Organization] is a [brief mission: e.g., community sports program, public high school, nonprofit youth league] serving [age group/team level]. We believe football is more than a game—it’s a place to grow, belong, and become.
What You’ll Do
- Assist with drills, practices, and game day strategy
- Work directly with players to build skills and confidence
- Model sportsmanship, teamwork, and accountability
- Support communication with families, staff, and the community
- Help maintain a safe and positive team environment
What We’re Looking For
- Patient, positive, and passionate about coaching youth
- Able to commit to [X days per week / weekend games]
- Clean background check required
- Playing or coaching experience is a plus—but not required
Perks & Culture
- Paid training and weekly mentorship
- Free branded gear and equipment
- Opportunities for advancement
- Supportive team culture with real impact
How to Apply
We use WorkScreen to give all candidates a fair shot—no resume needed. Just complete a short evaluation to tell us more about who you are and how you think.
👉 [Insert WorkScreen.io link]
✅ Option 2: Structured Format (Job Brief + Responsibilities + Requirements)
🏈 Job Title: Head Football Coach
Location: [School/Organization Name, City, State]
Schedule: Full-Time (Seasonal + Offseason)
Salary: [$X–$Y depending on experience]
Apply: [WorkScreen.io link]
Job Brief
[Your School Name] is seeking a Head Football Coach to lead our varsity program. The role requires deep knowledge of football strategy, experience developing players, and a commitment to building a strong team culture.
Key Responsibilities
- Lead team practices, meetings, and game-day decisions
- Manage assistant coaches and delegate tasks
- Support athletes’ academic and personal development
- Coordinate with administration and athletic departments
- Maintain compliance with all league and safety standards
Requirements
- 3+ years of football coaching experience
- Strong communication and leadership skills
- CPR/First Aid certified (or willing to obtain)
- Bachelor’s degree preferred
- Knowledge of [league/association rules]
Benefits
- Competitive salary and healthcare options
- Access to training facilities, clinics, and coaching development
- Supportive school and athletic leadership
- Teaching position consideration (if applicable)
Apply Now
Complete your application through WorkScreen and help us find the best fit for our team.
👉 [Insert WorkScreen.io link]
Ready to Hire the Right Football Coach? Let WorkScreen Help.
Once your job post is live, the hard part shouldn’t be sorting through hundreds of resumes.
WorkScreen.io helps you skip the guesswork and make smarter, faster hiring decisions—without getting buried in generic applications or fake credentials.
Here’s how WorkScreen makes the next step easy:
✅ Automatically Spot Your Top Candidates
WorkScreen evaluates every applicant through a short, structured assessment—then scores and ranks them on a performance-based leaderboard.
You’ll instantly know who’s worth your time.
✅ Test for Real Skills—Not Just Buzzwords
Forget hiring based on vague coaching experience or fancy résumés.
With WorkScreen, you can set up quick skill-based tasks to evaluate real-world thinking, communication, and values alignment.
✅ Filter Out Low-Effort Applicants (and AI Cheaters)
WorkScreen automatically flags candidates who use copy-paste answers or show signs of “one-click apply” behavior.
You’ll spend less time with bad fits—and more time with people who actually want the role.
✅ Make Confident, Data-Driven Hiring Decisions
With structured insights, side-by-side candidate comparisons, and optional video introductions, you’ll feel confident choosing the coach who’s the best fit for your team, culture, and mission.
🧠 Whether you’re hiring your first assistant coach or your next varsity leader, WorkScreen helps you hire right—the first time.
Create your job post, share your link, and let WorkScreen do the heavy lifting. 👉 Start hiring smarter with WorkScreen.io
FAQ
The average salary of a football coach varies significantly depending on the level of competition, location, and organization type:
- Youth or Club Football Coach: $15–$30/hour (often part-time or stipend-based)
- High School Football Coach: $40,000–$70,000/year (some positions are tied to teaching roles)
- College Assistant Coach: $60,000–$200,000/year depending on division and school
- College Head Coach (D1 programs): $300,000–several million per year
- Professional Level (NFL/Elite): Often $1M+ for assistant coaches, and $5M+ for head coaches
💡 Tip: Always include a clear salary range in your job post—even if it’s a stipend or hourly rate. It builds trust and attracts serious candidates.
Beyond tactical knowledge, the best football coaches have a combination of leadership, emotional intelligence, and communication skills.
Here are key traits to look for:
- Leadership & Presence: Can they command a room or huddle?
- Player Development: Do they know how to coach for growth, not just wins?
- Discipline & Accountability: Can they instill values without losing connection?
- Emotional Intelligence: Especially for youth teams, empathy and patience are key.
- Adaptability: Can they think on their feet and adjust strategy in real time?
- Clear Communicator: With players, parents, and administration
- Safety-Oriented: Understands health protocols, conditioning, and injury prevention
✅ Bonus: Coaches who have mentorship experience or a teaching mindset often create the most lasting impact on athletes—both on and off the field.
It depends on your level of play and local regulations:
- For youth and high school teams, it’s common to require or prefer certifications like:
- NFHS (National Federation of State High School Associations) Coaching Certification
- CPR/First Aid Certification
- Heads Up Football Safety Training
- NFHS (National Federation of State High School Associations) Coaching Certification
- For college and elite-level roles, many candidates already hold advanced certifications or degrees in sports science, education, or kinesiology.
If safety, credibility, or league compliance matters, it’s smart to require these—or at least cover the cost to get them.
Résumés only show what someone has done—not how they think or coach. That’s why skill testing is so valuable.
Using tools like WorkScreen, you can ask applicants to:
- Walk through how they’d handle a real coaching scenario
- Describe how they’d deal with conflict on the team
- Prioritize coaching tasks during a busy week
These tests reveal mindset, creativity, and emotional intelligence—traits no résumé can capture.
Hiring timelines vary by level, but here’s a quick guide:
- Youth and Club Teams: 1–2 months before the season begins
- High Schools: Typically post positions in spring or early summer (March–June)
- Colleges: Hiring cycles often begin late fall or early winter (after the season ends)
- Pro/Elite Levels: Based on contract renewals, performance, or off-season transitions
Tip: Start early. The best candidates are often hired quickly—especially those with playoff or championship experience.
