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If you’ve Googled “Visual Designer job description,” you’ve probably seen dozens of copy-and-paste templates that all look the same.
They usually follow the same dry structure:
Responsibilities. Skills. Requirements. Apply here.
But here’s the problem: generic job descriptions don’t inspire great designers. They don’t show your company’s creative vision, culture, or why the work matters. And when your job post reads like filler, the best candidates—the ones who are selective and mission-driven—will scroll right past you.
The good news? Writing a compelling Visual Designer job post doesn’t require being a copywriter or branding expert. It just requires the right structure and a human approach.
👉 If you haven’t yet, I recommend reading our full guide on how to write a job post that attracts top talent , Link https://workscreen.io/how-to-write-a-job-post/ . It breaks down why most posts fail to convert quality applicants, and how to make yours stand out.
But if you’re ready to craft a Visual Designer job description that attracts the kind of talent your team actually needs, let’s dive in.
Build a winning team—without the hiring headache.
WorkScreen helps you hire fast, confidently, and without second-guessing.
What a Visual Designer Actually Does - Their Roles
A Visual Designer is more than someone who just “makes things look good.” They shape how your brand is experienced across digital and print platforms—bringing consistency, clarity, and creativity to every touchpoint.
In plain English:
A Visual Designer translates ideas into compelling visuals that connect with your audience. They create graphics, layouts, and design systems for websites, apps, ads, presentations, and social media. They balance creativity with function, making sure every design isn’t just beautiful but also purposeful and aligned with your brand’s goals.
That’s why skills like attention to detail, storytelling, and communication matter just as much as technical tools like Photoshop, Illustrator, or Figma. A strong Visual Designer helps your company stand out visually, reinforce trust with customers, and build a brand that feels consistent and memorable.
Two Great Visual Designer Job Description Templates
We’ll provide two tailored job description options:
1.✅ Option 1: For employers looking to hire an experienced candidates with prior experience.
2.Option 2: For employers open to hiring entry-level candidates or those willing to train someone with potential.
✅ Job Post Example 1: Job Description For Experienced Visual Designer
Job Title: Visual Designer for Growth-Focused SaaS Startup (Remote, Full-Time)
Company: BrightFlow
Salary Range: $65,000 – $85,000/year (based on experience)
Location: Remote (U.S. preferred)
🎥 A quick word from our Creative Director
Watch a 90-second intro on the role, the team, and how we ship brand work → [Loom/YouTube link]
Who We Are
BrightFlow is a cash-flow intelligence platform helping small businesses see, plan, and act with confidence. We’re a fully remote, product-led team that sweats the details—clear interfaces, crisp storytelling, and consistent brand systems. Marketing and product sit side-by-side here; design has a real seat at the table.
What You’ll Do
- Own visual design across campaigns, landing pages, lifecycle emails, and paid social.
- Partner with product design to keep brand and product visuals aligned.
- Build and extend a reusable design system for marketing.
- Create presentation assets for leadership, investors, and partners.
- Use data and insights to iterate—every asset should look great and
What We’r4e Looking For
- 3+ years in visual/design roles (in-house or agency) with a strong digital portfolio.
- Mastery of Figma + Adobe Creative Suite; basic motion a plus.
- Excellent typography, layout, color, and composition chops.
- Ability to turn abstract ideas into clear, on-brand visuals—fast.
- Comfortable collaborating async with writers, PMs, and product designers.
Why This Role Is a Great Fit
- You want ownership of a modern SaaS brand across multiple channels.
- You enjoy shipping—tight feedback loops, measurable outcomes, real impact.
- You like systematizing: component libraries, tokens, and scalable brand rules.
- You’re energized by cross-functional work with supportive, low-ego teammates.
Perks & Benefits
- Competitive salary + health, dental, vision
- 401(k) with company match
- Home-office/equipment stipend + monthly WFH stipend
- Annual learning budget (courses, books, conferences)
- Flexible hours, generous PTO, and quarterly “deep-work” days
How to Apply
We keep it respectful and transparent:
- Apply via our WorkScreen link.
- 60–90 minute paid design exercise.
- Meet the creative + product teams.
We review every application and respond within two weeks.
👉 Apply here: [WorkScreen application link]
✅ Job Post Example 2: Job Description For Entry-Level / Willing-to-Train Visual Designer
Job Title: Junior Visual Designer — Learn & Grow with a Boutique Studio (On-Site, Full-Time)
Company: Bloom Studio
Salary Range: $40,000 – $50,000/year
Location: Austin, TX (Downtown)
🎥 Meet your Creative Lead
See the studio, the kind of work you’ll touch, and how mentorship works → [Loom/YouTube link]
Who We Are
Bloom Studio is a boutique brand and web studio for mission-driven startups. Our team blends craft and curiosity—branding systems, marketing sites, and campaign visuals that feel alive. We work closely with founders, so you’ll see your designs launch, learn from feedback, and grow fast.
What You’ll Do
- Support senior designers on brand kits, social assets, and marketing site visuals.
- Explore concepts, prep files, and help keep projects organized and on-track.
- Adapt designs across channels while protecting brand consistency.
- Learn real client workflows—from kickoff to delivery.
What We’re Looking For
- Portfolio that shows promise (school, self-initiated, or freelance).
- Familiarity with Figma and at least one Adobe app; Canva comfort is fine.
- Aesthetic sensibility + eagerness to learn typography, layout, and hierarchy.
- Bonus: motion/video editing basics (After Effects, Premiere, CapCut).
Why This Role Is a Great Fit
- You want hands-on mentorship and clear steps to mid-level within 12–18 months.
- You love variety—brands, websites, campaigns, and the occasional event kit.
- You’re excited by real client impact and seeing your work ship weekly.
- You thrive in a collaborative, feedback-friendly studio.
Perks & Benefits
- Health, dental, vision + commuter benefits
- PTO + studio-wide wellness Fridays (one per month)
- New MacBook + licenses provided
- Annual learning stipend (classes, workshops, conferences)
- In-studio perks: stocked snacks, library, monthly skill-shares
Our Hiring Process
- Apply through WorkScreen so we can see your strengths beyond a résumé.
- Short interview (in-person or remote).
- Paid trial project to collaborate with the team.
We reply to all applicants within 1–2 weeks.
👉 Apply here: [WorkScreen application link]
Smart Hiring Starts Here
WorkScreen simplifies the hiring process, helping you quickly identify top talent while eliminating low-quality applications. By saving you countless hours and reducing the risk of bad hires, it empowers you to build a team that delivers results
Breakdown of Why These Visual Designer Job Posts Work
1. Clear, Specific Job Titles
Instead of just “Visual Designer,” both examples tell you what kind of designer, where, and for whom.
- BrightFlow: “Visual Designer for Growth-Focused SaaS Startup (Remote, Full-Time)” — instantly communicates the role, company type, and flexibility.
- Bloom Studio: “Junior Visual Designer — Learn & Grow with a Boutique Studio (On-Site, Full-Time)” — shows it’s entry-level, growth-focused, and specific about location.
This clarity filters in the right candidates while discouraging irrelevant applications.
2. Human, Contextual Introductions
Both posts open with a short video from the hiring manager/creative lead and a human “Who We Are” section. This does three things:
- Makes the job post feel alive and authentic.
- Helps candidates see the faces behind the brand.
- Sets the tone that the company values communication and culture.
Top talent responds better to a real story than a dry corporate summary.
3. Transparent Salary & Benefits
Both examples list clear salary ranges, benefits, and perks. This builds trust and avoids wasting time on misaligned expectations. Candidates see right away if the role fits their financial and lifestyle needs.
4. Role Impact, Not Just Tasks
Rather than a lifeless checklist, the responsibilities highlight impact:
- BrightFlow → “Own visual design across campaigns” and “Use data and insights to iterate.”
- Bloom Studio → “Explore concepts” and “Learn real client workflows.”
The posts communicate why the role matters and how the designer’s work ties into company goals.
5. Respectful Hiring Process
Both examples spell out a transparent, candidate-friendly process:
- Paid trial projects or exercises.
- Response times (1–2 weeks).
- Clear next steps.
This small detail makes the company stand out because most job posts leave candidates in the dark.
6. Separate “Why This Role Is a Great Fit” + “Perks & Benefits”
By splitting these, you balance emotional motivation (“here’s why this role excites you”) with practical motivation (“here’s what you get”). This dual approach appeals to both heart and head.
7. Company Personality Shows Through
- BrightFlow emphasizes speed, data, and ownership—appealing to SaaS talent.
- Bloom Studio emphasizes mentorship, craft, and variety—appealing to entry-level creatives.
The tone attracts candidates who align with each culture, instead of sounding interchangeable.
8. Candidate-Centric Language
Both posts speak directly to the candidate:
- “You want ownership…”
- “You’ll support senior designers…”
- “You’re excited by…”
This creates a conversational feel that makes candidates imagine themselves in the role.
👉 Together, these elements make the job posts magnetic to top talent while filtering out mismatched applicants. They stand apart from the bland, box-checking templates you see everywhere else.
Example of a Bad Visual Designer Job Description (And Why It Fails)
Job Title: Visual Designer
Company: GlobalTech Solutions
Location: New York, NY (On-Site)
Type: Full-Time
Job Summary
GlobalTech Solutions is seeking a visual designer to create digital assets for company projects. The designer will collaborate with internal departments and ensure branding standards are met.
Key Responsibilities
- Create graphics and layouts.
- Collaborate with other departments.
- Maintain design files.
Requirements
- Bachelor’s degree in Design or related field.
- 2–3 years of experience.
- Proficiency in Adobe Suite.
- Strong communication skills.
How to Apply
Send your résumé and portfolio to hr@globaltech.com. Only shortlisted candidates will be contacted.
❌ Why This Job Post Fails
- Generic Job Title
Just saying “Visual Designer” with no context about the company, industry, or scope makes it sound interchangeable with thousands of other listings. - Cold, Vague Introduction
The “Job Summary” is lifeless—it doesn’t say why the role exists, what makes the company unique, or why a designer should care. - No Salary or Benefits
Omitting pay and perks signals a lack of transparency, which is a red flag for candidates (especially in creative fields where pay varies widely). - Bland Responsibilities
“Create graphics” and “maintain files” don’t inspire anyone. The role’s impact on the company or brand isn’t clear. - Rigid Requirements
Listing only “Bachelor’s degree” and “2–3 years” ignores potential candidates who may have strong portfolios but nontraditional backgrounds. - Dismissive Hiring Process
“Only shortlisted candidates will be contacted” makes candidates feel like a number rather than a person. It discourages engagement and reflects poorly on company culture. - Zero Personality in CTA
Simply saying “Send your résumé” is transactional, not inviting. There’s no warmth, excitement, or explanation of what the candidate can expect.
👉 This kind of job description is exactly what repels top talent—it feels outdated, uninspired, and transactional.
Bonus Tips to Make Your Visual Designer Job Post Stand Out
Most job descriptions stop at responsibilities and requirements. If you want to attract the best creative talent, go beyond the basics. Here are some advanced touches you can add:
1. Add an IMPORTANT NOTICE to Build Trust
Top candidates are wary of scams. Show them you care about their safety.
Example:
“We take applicant privacy seriously. We will never ask for payment, bank details, or personal financial information during the hiring process.”
This small line builds credibility and trust instantly.
2. Mention Flex Days or Leave Policies Upfront
Designers value work-life balance and time for creative recharge.
Example:
“Enjoy 20+ paid days off per year, plus 1 monthly wellness Friday to reset and return inspired.”
This tells candidates you respect their creativity and mental health.
3. Highlight Training & Growth Opportunities
Visual Designers often want to sharpen skills in motion, UX, or branding. Show them they’ll grow with you.
Example:
“We invest in your growth. Every designer gets an annual $1,000 training budget for courses, conferences, or creative tools.”
4. Add a Loom or YouTube Video
A 1–2 minute video from the hiring manager or creative director helps humanize your brand. Candidates see the people behind the job, not just text.
Here is an example that we used in our master guide on how to write a great job post description , you can check it out here https://www.loom.com/share/ba401b65b7f943b68a91fc6b04a62ad4
5. Share Employee Testimonials or Links
Link to your Glassdoor reviews, design team blog, or even a behind-the-scenes Instagram post. Designers want to know what the culture feels like day-to-day.
6. Make Your Application CTA Creative
Instead of a plain “Apply here,” use something human and aligned with design culture.
Example:
“Ready to bring our brand to life? Apply below—we’d love to see your portfolio.”
👉 Adding even one or two of these bonus touches can turn your Visual Designer job post from ordinary to magnetic.
Should You Use AI to Write Visual Designer Job Descriptions?
It seems like every platform now offers one-click AI-generated job descriptions. Even some ATS tools like Workable and Manatal are promoting it. But here’s the truth: AI can help polish your writing, but relying on it blindly is a mistake—especially for creative roles like Visual Designers.
❌ Why You Shouldn’t Rely on AI Alone
- Generic Output: AI-written posts often sound templated and lifeless. Designers—who care about creativity and originality—will notice.
- Attracts the Wrong Candidates: A bland, AI-styled post signals that your company treats design as an afterthought, not a strategic function. That will push away top talent and attract only “apply-to-anything” candidates.
- Hurts Employer Brand: Your job post is often the first design touchpoint a candidate sees. If it feels impersonal, it reflects poorly on how much you value creativity.
✅ The Smarter Way to Use AI
AI is useful when you give it real inputs and use it as a partner—not a replacement.
Here’s the right approach:
- Write down your raw details:
- What your company does
- The specific projects this designer will work on
- Your team’s values and work culture
- Salary, perks, and growth opportunities
- The exact tools or design specialties you need
- What your company does
- Then, prompt AI like this:
“Help me draft a Visual Designer job description for [Company Name]. This role will design marketing campaigns, landing pages, and product visuals. Our culture is collaborative and design-led—we want candidates who care about brand consistency and storytelling. Our salary range is $65,000–$85,000. We offer flexible remote work, PTO, and an annual training budget. Here are a few notes I’ve written to get you started: [paste your notes]. Please make the tone warm, conversational, and candidate-friendly.” - Finally, edit and humanize the draft. Add your company voice, personal touches, and video links.
👉 In short: AI is a brush, not the artist. Use it to polish structure and clarity, but never let it replace the creativity and culture that make your role unique.
Don’t let bad hires slow you down.
WorkScreen helps you find the right people—fast, easy, and stress-free.
Copy-Paste Visual Designer Job Description Templates
We get it—sometimes you just need something fast. Maybe you’ve read this guide and understand what makes a strong job post, but you also want a solid starting point you can copy, paste, and tailor in minutes.
That’s what this section is for.
✏️ Important Reminder:
Don’t copy this word-for-word and expect magic.
This is a foundation, not a final draft.
Add a Loom video, inject your team culture, and edit the details to reflect your actual company.
In this section, you’ll find two ready-to-use job description templates for quick copy-paste use — but please remember, like we mentioned above, don’t just copy them word-for-word and expect results.
Think of these as starting points, not final drafts.
- Option 1: A more conversational, culture-first job description that highlights personality and team fit.
- Option 2: A more structured format, including a Job Brief, Responsibilities, and Requirements for a traditional approach.
✅ Option 1: Conversational, Culture-First Style
Job Title: Visual Designer – Shape Brand Experience at [Company Name]
💼 Location: Remote (HQ: [City, State])
🕒 Type: [Full-Time/Part-Time]
💰 Salary Range: [$X,000 – $Y,000]/year
🎥 A quick hello from your Hiring Manager
[Loom/YouTube link] — 60–90 seconds on the team, the work you’ll do, and how we collaborate.
Who We Are
[Company Name] builds [what your company does—in one line]. We’re a collaborative, design-led team that values clear communication, thoughtful craft, and shipping work that actually moves the needle.
What You’ll Do
- Create visuals for websites, campaigns, lifecycle emails, and social.
- Collaborate with marketing, product, and content to keep the brand cohesive.
- Evolve brand guidelines/design systems so work scales smoothly.
- Bring ideas from concept → iteration → shipped assets, measuring impact.
What We’re Looking For
- 2–4+ years in visual/digital design (or a portfolio that shows equivalent skill).
- Proficiency with Figma and Adobe Creative Cloud; motion/video is a plus.
- Strong eye for typography, layout, color, and hierarchy.
- Communicates decisions clearly and collaborates well across functions.
Why This Role Is a Great Fit
- Ownership across multiple brand touchpoints with real impact.
- Fast feedback loops and supportive, low-ego teammates.
- Space to experiment, learn, and level up your craft.
Perks & Benefits
- Competitive salary, health/dental/vision, [401(k) or pension].
- [PTO amount] + [wellness/flex days] + [holiday policy].
- Remote-friendly setup + [home office/equipment stipend].
- Learning budget for courses, tools, or conferences ([$ amount]).
How to Apply
Apply via WorkScreen so we can see your strengths beyond a résumé.
👉 [WorkScreen application link]
✅ Option 2: Structured “Job Brief + Responsibilities + Requirements” Style
Job Title: Visual Designer – Shape Brand Experience at [Company Name]
💼 Location: Remote (HQ: [City, State])
🕒 Type: [Full-Time/Part-Time]
💰 Salary Range: [$X,000 – $Y,000]/year
Job Brief
[Company Name] is hiring a Visual Designer to produce high-quality brand assets across web, marketing, and presentations. You’ll ensure every deliverable is on-brand, functional, and memorable.
Key Responsibilities
- Design for landing pages, paid/social campaigns, and decks.
- Maintain and evolve brand guidelines/design systems.
- Partner with marketing and product to meet campaign goals.
- Stay current on design trends and apply them thoughtfully.
Requirements
- 2+ years of professional visual/digital design (or equivalent portfolio).
- Fluency in Figma + Adobe Creative Cloud.
- Strong grasp of composition, color, and typography.
- Clear, collaborative communicator.
Perks & Benefits
- Competitive pay + health/dental/vision + [401(k)/pension].
- [PTO policy], [wellness days/flex time], [parental leave].
- [Learning stipend] for courses/tools/conferences.
- Remote support: [equipment stipend/internet reimbursement].
How to Apply
Apply via WorkScreen to streamline the process.
👉 [WorkScreen application link]
What Happens After You Post the Job? Let WorkScreen Handle the Next Step
A strong job description will attract the right kind of candidates—but that’s only the first step.
The next challenge is evaluating applicants quickly and fairly.
That’s where WorkScreen.io comes in.
With WorkScreen, you can:
✅ Quickly spot top talent
WorkScreen automatically evaluates, scores, and ranks applicants on a performance-based leaderboard—making it easy to spot top talent, save time, and make smarter, data-driven hiring decisions.
✅ Easily run one-click skill tests
With WorkScreen, you can administer one-click skill tests to assess candidates based on real-world ability—not just credentials like résumés and past experience. This helps you hire more confidently and holistically.
✅ Filter out low-effort applicants
WorkScreen automatically eliminates low-effort applicants who use AI Tools to apply, copy-paste answers, or rely on “one-click apply.” This way, you focus only on genuine, committed, and high-quality candidates—helping you avoid costly hiring mistakes.
👉 In short: Write a compelling Visual Designer job description, then let WorkScreen handle the heavy lifting of screening and ranking.
You’ll save time, reduce hiring mistakes, and feel confident
you’re making the right hire.
🔗 Sign up at WorkScreen.io
FAQs: Visual Designer Job Description
Great Visual Designers combine creativity with technical expertise. Core skills include:
- Strong grasp of typography, layout, color theory, and visual hierarchy.
- Proficiency in tools like Figma, Adobe Photoshop, Illustrator, and InDesign.
- Ability to design across digital platforms (websites, apps, ads, social media).
- Storytelling skills—translating brand values into visuals that connect with audiences.
- Collaboration and communication, since designers often work with product, marketing, and leadership teams.
Bonus skills may include motion graphics, video editing, or 3D visualization, depending on your company’s needs.
The average salary of a Visual Designer varies by experience, location, and company size. In the U.S., most Visual Designers earn between $55,000 and $85,000 per year, with senior-level roles reaching $95,000+.
Entry-level positions typically start around $40,000–$50,000, while designers in tech hubs (like San Francisco or New York) often earn on the higher end of the scale.
While the two roles overlap, a Graphic Designer typically focuses on creating static graphics (logos, posters, print assets), whereas a Visual Designer takes a broader view—working across digital platforms, ensuring brand consistency, and often collaborating closely with product and UX teams. Visual Designers think beyond one-off assets and consider how design
works across an entire system or brand identity.
Not necessarily. Many companies prioritize portfolios and practical skills over formal education. A strong portfolio showcasing creativity, technical skills, and problem-solving ability can outweigh a degree. That said, some roles may still prefer or require a degree in design, communications, or a related field.
Visual Designers play a critical role in shaping brand perception and customer trust. Clear, consistent, and engaging design directly influences how customers view your company and can improve marketing performance, product adoption, and user satisfaction. In short: great design isn’t just aesthetic—it drives growth.
