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If you’ve searched “WordPress developer job description,” you’ve probably run into the same thing over and over again—long lists of bullet points, vague skills, and templated filler that could apply to any developer job.
But here’s the truth:
If your job post looks like everyone else’s, it won’t attract great WordPress talent. It’ll attract desperate applicants, job-hoppers, and AI-generated resumes.
Because the best WordPress developers?
They’re not just clicking “apply” on every post—they’re choosing teams that stand out.
So instead of giving you another bland copy-paste job description, this guide is different.
It’s built to teach you what actually makes a WordPress developer job post effective—from human-first writing to role-specific examples and smart formatting that attracts top-tier candidates.
👉 If you haven’t already, I highly recommend reading our f full guide on how to write a job post that attracts top talent , Link https://workscreen.io/how-to-write-a-job-post/.
It breaks down why most job descriptions fail—and how to write one that works.
But for now, let’s dive into how to write a WordPress developer job description that attracts real talent—and repels the wrong ones.
Build a winning team—without the hiring headache.
WorkScreen helps you hire fast, confidently, and without second-guessing.

What A WordPress Developer Actually Does - Their Roles
A WordPress developer is someone who builds, customizes, and maintains websites using the WordPress platform. But the best ones? They do more than just install plugins and tweak themes.
They understand how your website ties into your business goals—whether that’s converting customers, improving site speed, or scaling with traffic.
A strong WordPress developer can:
- Write clean, functional PHP and JavaScript
- Customize themes and plugins (or build from scratch)
- Optimize performance and SEO
- Troubleshoot bugs and issues
- Collaborate with designers, marketers, and other developers
And depending on your company, you might need someone focused on frontend (HTML, CSS, UX/UI), backend (databases, APIs, security), or both (full-stack WordPress developers).
That’s why writing a job description that clearly reflects what you actually need—not just generic web dev skills—is so important.
Two Great WordPress Developer Job Description Templates
We’ll provide two tailored job description options:
1.✅ Option 1: For employers looking to hire an experienced Line Cook with prior experience.
2.Option 2: For employers open to hiring entry-level candidates or those willing to train someone with potential.
✅ Option 1: For Experienced WordPress Developers
📌 Job Title: Senior WordPress Developer for Fast-Growing Ecommerce Brand (Remote, Full-Time)
💼 Schedule & Compensation:
Remote | Full-Time | $65,000–$85,000/year (based on experience)
Flexible hours | Paid Time Off | Annual Dev Conference Budget
🎥 Meet the Team:
Here’s a quick message from our founder about this role and why it matters: [Insert Loom/YouTube Link]
Who We Are
At Maple & Main, we run a portfolio of ecommerce brands serving over 300,000 customers worldwide. Our websites are the heart of our business—and we’re looking for a senior WordPress developer who can take ownership of how they scale.
We care about clean code, fast load times, and great user experiences. You’ll work directly with our design and marketing teams to ship high-impact projects across our brands.
What You’ll Be Doing
- Building and maintaining custom WordPress themes and plugins
- Collaborating with designers to turn Figma files into responsive templates
- Optimizing sites for speed, performance, and mobile
- Implementing SEO best practices in code structure
- Managing WordPress updates and plugin audits
- Troubleshooting bugs and improving site reliability
What We’re Looking For
- 3+ years of WordPress development experience (not just theme tweaking)
- Solid PHP, JavaScript, HTML/CSS knowledge
- Experience with WooCommerce, ACF, and site optimization tools
- Comfort working with Git and staging environments
- Strong attention to detail, ownership mindset, and communication skills
Bonus if you’ve:
- Built your own plugin or theme
- Worked in ecommerce or CRO-heavy environments
- Used page builders like Elementor and custom-coded around them
Why You’ll Love Working Here
- We’re a small, fast team—your work will directly shape how the business grows
- We don’t micromanage—we hire smart people and trust them to deliver
- You’ll get support, growth opportunities, and a voice in technical decisions
- We invest in our devs—whether that’s buying tools, sending you to conferences, or giving you uninterrupted focus time
How We Hire
We respect your time. We review every application and respond within 7–10 days.
If shortlisted, you’ll go through a skills-based evaluation (no resume fluff), a technical interview, and a quick culture call.
We use WorkScreen.io to make our hiring process fair, fast, and skill-first. Apply here [insert application link]
✅ Option 2: For Trainable, High-Potential Candidates
📌 Job Title: Junior WordPress Developer (Training Included) – Ideal for Early-Career Talent
💼 Schedule & Compensation:
Remote | Full-Time | $40,000–$55,000/year
Flexible hours | Weekly mentorship sessions | Paid Dev Courses
🎥 Meet the Team:
Here’s a quick message from our hiring manager about this role and why it matters: [Insert Loom/YouTube Link]
🌱 About This Role:
If you’re obsessed with websites, love solving technical puzzles, and want to become a professional developer—we want to hear from you.
We’re hiring a junior WordPress developer who’s eager to learn and ready to grow. You don’t need to be an expert—but you should be curious, coachable, and committed to building great websites.
Who We Are
At LaunchPilot, we build custom WordPress sites for startup founders and nonprofits. Our mission is to launch beautiful, high-converting websites that help small teams make a big impact online.
You’ll join a supportive team that cares about clean code, personal growth, and meaningful work.
What You’ll Be Doing
- Working alongside a senior developer to build and update WordPress sites
- Learning to customize themes and build simple plugins
- Helping implement SEO, speed, and mobile-friendly best practices
- Troubleshooting layout bugs and formatting issues
- Growing your skills through structured training and real-world projects
What We’re Looking For
- Basic understanding of HTML, CSS, and WordPress
- Familiarity with Git and local dev tools (or willing to learn)
- Hunger to improve and openness to feedback
- Strong communication skills and reliable time management
No formal degree or agency experience required.
We care about curiosity, not credentials.
What You’ll Get
- Paid training and access to top-tier developer courses
- Weekly check-ins and hands-on mentorship
- A real path to grow into a senior role within 1–2 years
- A remote-first team that respects your time, values your growth, and celebrates your wins
How to Apply
We use WorkScreen.io to evaluate skills fairly—so you don’t need to over-polish your resume or write a perfect cover letter.
Just apply, complete a short real-world task, and we’ll take it from there.
We review every application and keep you updated throughout the process.
Apply here [insert application link]
Smart Hiring Starts Here
WorkScreen simplifies the hiring process, helping you quickly identify top talent while eliminating low-quality applications. By saving you countless hours and reducing the risk of bad hires, it empowers you to build a team that delivers results

Breakdown of Why These Job Posts Work
Let’s break down what makes the two WordPress developer job descriptions above actually effective—not just pretty to look at, but powerful in attracting the right candidates.
✅ 1. The Job Titles Are Clear, Specific, and Human
These aren’t vague titles like “Web Developer Needed”.
They speak directly to the right audience by including:
- The role (Senior WordPress Developer)
- The mission (for a Fast-Growing Ecommerce Brand)
- The setup (Remote, Full-Time)
A specific title not only improves relevance in search—it helps candidates instantly decide whether the role aligns with what they’re looking for.
✅ 2. The Openings Build Connection, Not Just Description
Both templates open with warm, conversational language.
They don’t just list tasks—they speak to why the role matters and what kind of person would thrive there.
This emotional tone sets the stage for a stronger candidate connection.
The goal isn’t just to explain the role—it’s to make someone feel like, “This sounds like me.”
✅ 3. Salary, Schedule, and Setup Are Transparent
Each post includes:
- Clear compensation range
- Working hours or flexibility
- Remote/in-person expectations
This transparency builds instant trust and weeds out mismatched candidates early. It also signals a respectful, modern company that values clarity over games.
✅ 4. The Responsibilities Feel Purpose-Driven
Instead of lifeless bullets like “Develop themes” or “Fix bugs,”
each responsibility is written with context and impact.
For example:
“Collaborating with designers to turn Figma files into responsive templates”
“Helping implement SEO, speed, and mobile-friendly best practices”
This helps candidates see the role in action—and picture themselves doing the work.
✅ 5. The Requirements Feel Inclusive, Not Intimidating
Especially in the junior template, the post separates “must-haves” from “nice-to-haves,”
and explicitly encourages high-potential candidates to apply—even if they don’t check every box.
This opens the door to a wider, more diverse applicant pool without sacrificing standards.
✅ 6. The Hiring Process Is Respectful and Modern
Instead of vague lines like “Only shortlisted candidates will be contacted,”
these posts explain:
- When applicants can expect a reply
- What the process looks like
- That every application is reviewed
They also highlight the use of WorkScreen.io for skill-based evaluation—making it clear that what you can do matters more than your resume.
✅ 7. The Tone Feels Real, Not Robotic
There’s no corporate jargon. No legal boilerplate.
Just real language from one human to another.
This is what great candidates want to see:
Clarity. Warmth. Respect. A sense of mission.
It’s rare—and it’s what makes these posts stand out.
Bad WordPress Developer Job Description (And Why It Falls Flat)
Let’s look at a typical WordPress developer job post you’ll find online—and why it doesn’t work.
❌ Bad Job Post Example
📌 Job Title: WordPress Developer
📍 Location: Remote
📝 Job Summary:
We are looking for a WordPress Developer to join our team. The ideal candidate will be responsible for designing and implementing websites using the WordPress platform. You should be comfortable working independently and meeting deadlines.
🔧 Key Responsibilities:
- Design and build WordPress sites
- Customize themes and plugins
- Perform site maintenance and updates
- Troubleshoot technical issues
- Ensure mobile responsiveness
📚 Requirements:
- Bachelor’s degree in Computer Science or related field
- 2–3 years of WordPress experience
- Knowledge of PHP, HTML, CSS, and JavaScript
- Strong communication skills
📩 How to Apply:
Send your resume and cover letter to hr@webtechsolutions.com. Only shortlisted candidates will be contacted.
❌ Why This Job Post Falls Short
1. The Job Title Is Vague and Generic
Just saying “WordPress Developer” isn’t enough. It doesn’t speak to seniority, purpose, or the kind of team or project this role supports.
It could apply to any company, anywhere—and that’s the problem. It’s invisible.
2. There’s No Personality, Mission, or Culture
The company doesn’t explain who they are, what they do, or why this role exists. There’s no “why”—no emotional connection, no hint of culture, and no reason for the candidate to care.
3. The Responsibilities Are Copy-Pasted and Context-Free
Phrases like “Design and build WordPress sites” don’t tell a candidate anything about the scope, tools, or business impact of the role. There’s no real-world language or specificity.
4. The Requirements Are Rigid and Potential-Blocking
Stating a bachelor’s degree as a requirement (for a WordPress dev!) is a surefire way to turn away great self-taught candidates. Plus, there’s no distinction between must-haves and nice-to-haves—just a generic wall of “you must have this.”
5. No Mention of Salary, Benefits, or Flexibility
Leaving out compensation is one of the fastest ways to erode trust. Serious applicants want transparency—this post offers none.
6. The Hiring Process Feels Cold and One-Sided
“Only shortlisted candidates will be contacted” makes the company sound unapproachable. There’s no timeline, no explanation of what happens after you apply, and no sense of respect for the candidate’s time.
7. The CTA Is Dry and Uninspiring
A simple “send your resume to HR” with no encouragement or warmth feels transactional. It sends the message: “You’re just one of many—we don’t really care.”
👎 The Result?
Posts like this attract low-effort applicants… and push away high-quality candidates who are looking for meaning, connection, and clarity.
Bonus Tips to Make Your WordPress Developer Job Post Stand Out
If you’ve made it this far, you already know how to write a job post that’s clear, honest, and human. But if you want to go from “good” to “unforgettable,” these advanced tips will set your post apart—and help you win the attention of high-quality candidates.
✅ Tip 1: Add a Trust Notice About Candidate Security
Scams are everywhere—especially in tech hiring. Including a quick line about how your company protects applicants builds immediate trust.
Example you can use:
🔒 “We take your privacy seriously. We’ll never ask for payment, bank details, or personal info during the hiring process.”
It’s a small touch that goes a long way.
✅ Tip 2: Mention Leave Days or Flex Time
Top developers aren’t just evaluating your stack—they’re also evaluating your culture.
Leave days, recharge time, and flexibility signal that your company respects humans, not just output.
Example you can use:
🌴 “Enjoy up to 20 flex days off per year to unplug and recharge—we trust you to know when you need a break.”
✅ Tip 3: Highlight Training & Growth Opportunities
Great WordPress developers are often self-driven learners. When you signal that you’ll invest in their growth, you immediately differentiate your job post from 90% of others.
Example you can use:
📚 “We cover the cost of developer courses, plugins, tools, and conferences that help you level up. If you grow, we grow.”
✅ Tip 4: Include a Loom or Video Message From the Team
A short video from the hiring manager or founder adds warmth, personality, and context that no bullet point can match.
Why it works:
- Helps candidates see who they’ll work with
- Makes the job post feel more real and less corporate
- Increases engagement and application quality
Even a quick 60-second video saying, “Here’s why this role matters to us, and what we’re looking for in a teammate” can create a powerful connection.
Here is an example that we used in our master guide on how to write a great job post description , you can check it out here https://www.loom.com/share/ba401b65b7f943b68a91fc6b04a62ad4
✅ Tip 5: Mention How You Treat Candidates
Most devs are used to applying and never hearing back. Break that pattern.
Let them know that your process is respectful, fair, and human.
Example you can use:
🙌 “We review every application, and we’ll keep you in the loop regardless of outcome. We believe every candidate deserves clarity.”
These extra details don’t just make your post more attractive—they make your brand more trustworthy.
And in a world flooded with AI-generated spam, that kind of authenticity stands out.
Should You Use AI to Write a Job Post?
Let’s be honest—most people looking for a “WordPress developer job description” are hoping to copy-paste something fast.
And with AI tools like ChatGPT, Workable, and Manatal offering one-click JD generators, it’s tempting to let the machine do all the work.
But here’s the hard truth:
Using AI without context will sabotage your hiring.
🚫 Why You Shouldn’t Rely on AI Alone
One-click AI job descriptions are:
- Bland — They recycle the same vague language and bullet points everyone else uses.
- Disconnected — They don’t reflect your company’s voice, mission, or team culture.
- Unattractive to top candidates — The best WordPress devs can spot AI fluff instantly. And they scroll right past it.
Worse, these posts attract the wrong crowd: low-effort applicants and job board spam.
✅ The Smarter Way to Use AI: Give It Inputs, Not Control
AI is a tool—not a replacement for your insight.
To get a job post that actually works, you need to give it the right raw materials.
📌 Use This Prompt Instead:
“Help me write a WordPress developer job post for our company, [Insert Company Name].
We’re hiring a [Insert Job Title] to help with [Insert Key Responsibilities].
Our company is all about [Insert Culture Values, Mission, or Work Style], and we want to attract developers who are [Describe Ideal Traits].
We offer these benefits: [List perks, salary range, leave, training, etc.]
Here’s our hiring process: [Briefly explain it in 2–3 steps].
Now here are some notes I’ve written to guide tone and details:
[Paste your bullet points or phrases here].
Please make it sound warm, human, and specific—not generic or templated.”
By giving AI direction, you get back a customized, brand-aligned draft that you can polish, not rewrite.
AI is amazing for shaping structure, improving tone, or tightening language.
Just don’t ask it to do the thinking for you.
Don’t let bad hires slow you down.
WorkScreen helps you find the right people—fast, easy, and stress-free.

Need a Quick Copy-Paste WordPress Developer Job Description?
We get it—sometimes you just need something fast.
Maybe you’ve already read this guide and know what a great job post looks like, but you need a strong starting point you can tweak and ship today.
That’s what this section is for.
✏️ Important Reminder:
Don’t copy this word-for-word and expect magic.
This is a foundation, not a final draft.
Add a Loom video, inject your team culture, and edit the details to reflect your actual kitchen.
In this section, you’ll find two ready-to-use job description templates for quick copy-paste use — but please remember, like we mentioned above, don’t just copy them word-for-word and expect results.
Think of these as starting points, not final drafts.
- Option 1: A more conversational, culture-first job description that highlights personality and team fit.
- Option 2: A more structured format, including a Job Brief, Responsibilities, and Requirements for a traditional approach.
✅ Option 1: Conversational, Culture-First Job Description Template (With Job Details)
📌 Job Title:
WordPress Developer (Join a Fast-Paced Remote Team That Values Craft and Autonomy)
💼 Employment Type: Full-Time
🌍 Location: Remote (Global, with core hours in [your time zone])
💰 Salary Range: $XX–$XX/year (based on experience)
🕒 Schedule: Flexible hours with async-friendly collaboration
🎁 Benefits: PTO, annual tech budget, paid dev courses, no micromanagement
🎥 Meet the Team: [Insert Loom or YouTube link from the hiring manager]
👋 Who We Are
We’re [Company Name]—a small but mighty team building high-converting, fast-loading WordPress websites for brands that care about performance and storytelling.
We value clean code, mobile-first design, and tools that solve real problems—not bloated pages and plugin overload. You’ll join a developer-led, feedback-driven team that moves fast, respects your time, and appreciates craftsmanship.
💻 What You’ll Do
- Build and maintain custom WordPress themes and plugins
- Translate Figma mockups into responsive, scalable templates
- Optimize site speed, accessibility, and SEO performance
- Triage bugs and improve technical reliability
- Collaborate with designers, PMs, and marketers across projects
🔍 What We’re Looking For
- 2+ years of professional WordPress development experience
- Strong in PHP, JavaScript, HTML/CSS
- Experience with ACF, WooCommerce, Git, and page builders (e.g., Elementor)
- Comfort working independently in a remote environment
- Bonus points if you’ve built custom plugins, contributed to open source, or have CRO/ecommerce experience
🙌 Why You’ll Love Working Here
- Remote-first with flexibility and autonomy
- Weekly 1:1s, clear expectations, and zero micromanagement
- We invest in our developers: paid training, conferences, and tools
- Real ownership and impact—your code won’t sit in backlog purgatory
- Supportive, respectful culture where feedback is fast and wins are celebrated
📥 How to Apply
We use WorkScreen.io to evaluate candidates fairly—based on skills, not resume polish.
After you apply, we’ll send you a short real-world task, and we’ll keep you updated every step of the way. No ghosting. No guesswork.
✅ Option 2: Structured “Job Brief + Responsibilities + Requirements” Format
📌 Job Title:
Mid-Level WordPress Developer
📍 Location: Remote
💼 Salary: $XX–$XX/year
🕒 Type: Full-Time
📝 Job Brief
We’re looking for a WordPress developer to help us build beautiful, performant websites across our client portfolio. You’ll be responsible for turning mockups into clean, scalable themes, maintaining custom functionality, and continuously improving site experience.
🔧 Responsibilities
- Develop custom themes and plugins from scratch
- Implement site changes and new features as requested
- Ensure mobile responsiveness and performance optimization
- Conduct regular plugin/theme updates and security checks
- Collaborate with internal stakeholders on timelines and functionality
✅ Requirements
- 2+ years of WordPress development experience
- Proficient in PHP, JavaScript, HTML/CSS
- Experience with ACF, WooCommerce, Git, and hosting tools
- Familiar with Figma or other design-to-dev workflows
- Strong attention to detail and documentation
🎁 Perks & Benefits
- Remote work with flexible hours
- Paid time off and wellness days
- Access to paid learning and dev courses
- Tech & tool budget for your preferred workflow
📥 How to Apply
Apply through WorkScreen.io so we can evaluate your real skills—not just your resume.
Every application is reviewed, and we’ll respond within 7 days.
Let WorkScreen.io Handle the Next Step
Once your job post is live, the next challenge begins: sorting through applicants.
Resumes flood in. Cover letters blend together. And it’s hard to tell who’s actually a great fit—especially when some candidates use AI to fake it.
That’s where WorkScreen.io comes in.
✅ WorkScreen Helps You Hire Smarter, Not Harder
Here’s how:
🎯 1. Quickly Spot Your Best Candidates
WorkScreen automatically evaluates every applicant and ranks them on a real-time performance-based leaderboard—so you can immediately see who’s actually skilled, engaged, and ready to work.
No guesswork. No wasted interviews.
🧪 2. Test for Real-World WordPress Skills
Don’t rely on resumes alone. WorkScreen gives you one-click access to customizable skills tests, designed to assess practical ability (like theme building, bug fixes, or SEO knowledge).
You’ll stop hiring based on “maybe” and start hiring based on proof.
🛡️ 3. Filter Out Low-Effort Applicants (Including AI Cheaters)
WorkScreen flags red flags—like candidates who rely on AI to complete challenges or submit generic, low-effort applications.
You get a curated list of genuine, committed applicants—the ones who actually want the job and can do the work.
⏳ 4. Save Time Without Sacrificing Quality
Our platform simplifies applicant tracking, interview shortlisting, and team collaboration—so you can spend less time sifting, and more time hiring right.
🚀 Bottom Line?
If your job post attracts attention—WorkScreen makes sure it attracts the right talent.
And it helps you move fast with confidence, not chaos.
🔗 Ready to get startedt? Create your job post and get started with WorkScreen.io

WordPress Developer Job Description – Frequently Asked Questions (FAQs)
A strong WordPress developer should have both technical and collaborative skills. At minimum, they should be proficient in:
- PHP (the core scripting language behind WordPress)
- HTML, CSS, JavaScript (for frontend customization and responsiveness)
- Theme and plugin development (building from scratch or customizing existing ones)
- Page builders like Elementor or WPBakery
- Version control tools (e.g., Git)
- Website performance optimization (for speed, SEO, and mobile responsiveness)
- Familiarity with hosting environments and WordPress admin tools (like WP Engine or cPanel)
Soft skills also matter—look for developers who are detail-oriented, reliable, communicative, and able to work cross-functionally with designers, marketers, and project managers.
As of 2025, WordPress developer salaries vary based on location, experience level, and specialization:
- Entry-level (0–2 years): $40,000–$55,000/year
- Mid-level (2–4 years): $60,000–$75,000/year
- Senior (5+ years or advanced full-stack devs): $80,000–$100,000+/year
Freelancers typically charge $25–$75/hour, depending on their portfolio and niche (e.g., ecommerce, SEO-focused builds, or plugin development).
Remote developers outside North America may command lower rates, but top-tier global devs are increasingly in demand and earning more.
- Frontend WordPress developers focus on layout, design, and user experience. They turn mockups into responsive WordPress themes using HTML, CSS, and JavaScript.
- Backend WordPress developers handle server-side functionality like custom plugins, databases, performance, and site security using PHP, MySQL, and APIs.
Full-stack developers do both—and are ideal for lean teams needing end-to-end ownership.
No. While some have degrees in computer science or related fields, many top-performing WordPress developers are self-taught or bootcamp-trained.
What matters more is:
- A strong portfolio
- Clear communication
- The ability to build, debug, and ship real solutions—not just follow tutorials
This is why skill-based hiring (like using WorkScreen.io) is more effective than resume screening alone.
In addition to WordPress itself, great developers often use:
- ACF (Advanced Custom Fields)
- WooCommerce (for ecommerce functionality)
- Elementor, Divi, or Gutenberg (page builders)
- Git + GitHub or GitLab (version control)
- WP-CLI (for command line management)
- Performance tools like GTmetrix, PageSpeed Insights, or WP Rocket
Beyond what’s on their resume, look for:
- A real portfolio with live links
- The ability to communicate how they solved problems
- Performance-optimized websites they’ve built
- Clean, modular code (if reviewing a GitHub repo)
- Willingness to learn, adapt, and collaborate
Better yet—test them. Use a tool like WorkScreen.io to run a short, real-world challenge that reveals how they think and build.