Sales Advisor Job Description (Responsibilities, Skills, Duties & Sample Template)

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If you’ve Googled “Sales Advisor job description ,” chances are you’ve come across dozens of posts that all look the same.

They start with a dry summary, throw in a few bullet points, and end with a generic “Apply here.” No story. No personality. No reason for a great candidate to stop scrolling and say, “This is the one.”

Here’s the problem: Generic job posts don’t attract exceptional sales talent.
Top candidates aren’t just looking for a job—they’re looking for a mission, a great team, and a company that values their contribution.

So if your current job post reads like a formality, this guide is for you.

We’re not just giving you a plug-and-play template. We’ll show you:

  • What a Sales Advisor really does (in plain English)

  • Two great job description examples (experienced & entry-level)

  • A breakdown of why they work

  • A bad job post example—and what it gets wrong

  • Bonus tips, AI usage advice, and a copy-paste version you can use today

Before we get into examples, if you haven’t already, check out our full guide on how to write a job post that attracts top talent , Link https://workscreen.io/how-to-write-a-job-post/. It walks through everything you need to know—from structure to tone to candidate psychology.

Let’s get into it.

WorkScreen simplifies the hiring process, helping you quickly identify top talent while eliminating low-quality applications. By saving you countless hours and reducing the risk of bad hires, it empowers you to build a team that delivers results

What a Sales Advisor Actually Does- Their Responsibilities

Before you copy-paste a template, it’s important to understand what the role actually looks like inside a company. This helps you write a job post that feels real—not robotic.

So, what does a Sales Advisor do?

A Sales Advisor helps customers make confident buying decisions. They understand the product, ask the right questions, and guide people toward the best fit—whether that’s in a retail store, over the phone, or online.

But the best Sales Advisors don’t just sell. They build trust. They know how to listen, solve problems, and follow up—because great sales isn’t about pressure. It’s about clarity, confidence, and connection.

This role is part educator, part problem-solver, part closer. And depending on your company, a Sales Advisor might also handle tasks like:

  • Responding to product inquiries

  • Following up on warm leads

  • Managing customer relationships

  • Upselling or cross-selling based on customer needs

  • Hitting weekly or monthly targets

  • Coordinating with fulfillment, marketing, or support teams

So if you’re hiring for this role, you’re not just looking for someone who can “sell stuff.”
You’re looking for someone with empathy, drive, curiosity, and excellent communication—someone who makes customers feel understood and confident.

Two Great Sales Advisor Job Description Templates

✅ Option 1: Experienced Sales Advisor Job Description

(For teams that want someone who can hit the ground running)

📌 Job Title: Sales Advisor for PureGlow Skincare | Fast-Growing DTC Beauty Brand
💼 Full-Time | 💵 $55,000–$70,000 base + performance bonuses | Hybrid (Austin, TX – 2 days remote)
🕒 Schedule: Mon–Fri, 9:00AM–5:00PM

🎥 A Quick Word from Our Hiring Manager

👉 Watch this short 1-min Loom video from our Head of Sales on what we’re looking for and what makes this role unique.

🏢 Who We Are

PureGlow Skincare is one of the fastest-growing DTC brands in the clean beauty space. In just 3 years, we’ve built a loyal customer base of over 200,000 people—and counting.

We believe skincare should be simple, effective, and empowering. That’s why our sales experience is centered on honest conversations, not high-pressure tactics. Every advisor on our team plays a role in helping customers feel confident about what they’re buying—and why it matters.

👥 Company Culture

We’re a tight-knit team of 35, spread across Austin and remote hubs. We believe in high trust, high ownership, and low ego. Meetings are short. Feedback is clear. Wins are shared. We want people who thrive in a fast-moving environment and actually care about the mission.

💬 What You’ll Be Doing

You’ll help new and returning customers find the best products for their skin, build long-term relationships, and hit team sales targets in a way that feels good for everyone. You’ll:

  • Respond to inbound leads (email, chat, and phone)

     

  • Educate customers on products and routines based on their needs

     

  • Follow up with warm leads and guide them through the purchase

     

  • Identify upsell opportunities based on customer goals

     

  • Collaborate with fulfillment and support to deliver great post-purchase experiences

     

  • Track activity in HubSpot and share feedback on what’s working

     

🧩 What We’re Looking For

  • 2+ years in a customer-facing sales or consulting role

     

  • Empathetic communicator who listens first, talks second

     

  • Strong product knowledge mindset—you don’t need to know skincare, but you love learning

     

  • Experience with CRMs (we use HubSpot)

     

  • Bonus: Background in health/beauty, wellness, or ecommerce

     

🎁 Perks & Benefits

  • Base salary + uncapped monthly commission

     

  • Health, dental, and vision insurance (after 30 days)

     

  • 18 flexible PTO days per year + major holidays off

     

  • Hybrid schedule with 2 remote days/week

     

  • Monthly product allowance + team wellness days

     

  • Clear growth path with quarterly performance check-ins

     

💡 Why This Role Is a Great Fit

If you love talking to people, solving problems, and making someone’s day better—this role is for you. You’ll never feel like a cog in a machine here. You’ll be trusted, heard, and rewarded for doing meaningful work. We promote from within and support your long-term career goals.

📥 How to Apply

We use WorkScreen.io to evaluate applicants based on skills—not just resumes. Apply using the link below and complete a short, friendly assessment. We respond to every application and keep you updated at every step.

👉 [Insert WorkScreen Application Link]

✅ Option 2: Entry-Level Sales Advisor Job Description

(For companies hiring for drive and potential)

📌 Job Title: Entry-Level Sales Advisor | No Experience Needed | EverShine Lighting Co.
💼 Full-Time | 💵 $20/hour + monthly bonuses | Remote-Friendly (U.S. Only)
🕒 Schedule: Mon–Fri, 10:00AM–6:00PM

🎥 Meet Your Future Team

👉 Watch this 60-second Loom from our Sales Team Lead on what makes this role special, even if you’re brand new to sales.

🏢 Who We Are

EverShine Lighting Co. designs and delivers modern lighting solutions for homeowners and small businesses across the U.S. We’re an ecommerce startup with a passion for sustainability, energy efficiency, and great design.

We’re now hiring someone who’s friendly, curious, and ready to learn—even if you’ve never worked in sales before.

👥 Company Culture

We’re a remote-first company with a team that genuinely enjoys working together. Our values: kindness, ownership, clarity, and momentum. We care more about your attitude than your résumé. We offer real coaching, transparent expectations, and we celebrate progress—no matter how small.

💬 What You’ll Be Doing

You’ll be the first point of contact for curious shoppers. Your job is to listen, guide, and help them feel confident about what to buy. You’ll:

  • Answer product questions via chat, phone, and email

     

  • Walk people through options, pricing, and availability

     

  • Record key info in our CRM (we’ll train you!)

     

  • Follow up on warm leads and offer recommendations

     

  • Celebrate every win and keep learning as you go

     

🧩 What We’re Looking For

  • No formal sales experience needed

     

  • Clear communicator who likes helping others

     

  • Great at staying organized and following through

     

  • Comfortable asking questions and giving input

     

  • Bonus: Retail, hospitality, or customer service background

     

🎁 Perks & Benefits

  • $20/hour + monthly bonuses for high performers

     

  • Paid training and ongoing mentorship

     

  • Health + dental coverage after 60 days

     

  • 15 paid days off per year (plus holidays)

     

  • Laptop + headset provided for remote work

     

  • Discounts on lighting products + eco-incentive rewards

     

💡 Why This Role Is a Great Fit

This is your chance to start a career in sales without the burnout. We’ll give you structure, training, and real-world coaching in a supportive team. You’ll grow fast, earn well, and be treated like a valued teammate—not just a seat to fill.

📥 How to Apply

We use WorkScreen.io to make sure great people don’t get overlooked. Apply using the link below and complete a short skills-based evaluation. No resume black holes here—we’ll follow up with every candidate.

👉 [Insert WorkScreen Application Link]

If your hiring process is stressful, slow, or filled with second-guessing—WorkScreen fixes that. Workscreen helps you quickly identify top talent fast, eliminate low-quality applicants, and make better hires without the headaches.

Why These Sales Advisor Job Posts Actually Work

Let’s break down what makes these two job posts connect with the right candidates—and convert better than generic, outdated templates.

✅ 1. The Job Titles Are Clear, Specific, and Purpose-Driven

  • Instead of saying “Sales Advisor” alone, each post adds clarity:
    “Sales Advisor for PureGlow Skincare” and
    “Entry-Level Sales Advisor | No Experience Needed | EverShine Lighting Co.”

     

This doesn’t just describe the job—it positions it. The reader immediately knows what kind of company they’d be joining and whether they’re qualified.

✅ 2. The Video Section Adds a Personal Touch

Including a short video from the hiring manager builds trust and helps humanize the company. In a noisy job market, this small step shows candidates there’s a real person behind the post—and that the company cares about connection.

✅ 3. The “Who We Are” Sections Tell a Story, Not a Sales Pitch

Instead of generic corporate fluff, both companies explain:

  • What they do

     

  • Who they serve

     

  • Why this role matters in the bigger picture

     

This helps candidates feel aligned with the mission and see themselves as part of something meaningful.

✅ 4. Culture Isn’t Claimed—It’s Described

Both job posts clearly articulate what it feels like to work at the company, using specific language:

  • “High trust, low ego”

     

  • “Clear feedback and shared wins”

     

  • “Kindness, ownership, momentum”

     

These descriptions help applicants self-select based on values and working style, not just qualifications.

✅ 5. Responsibilities Show Impact, Not Just Tasks

Instead of listing duties like “Respond to emails” or “Follow up on leads,” the job posts say:

“Help customers feel confident about what they’re buying.”
“Be the trusted guide who makes their experience better.”

This approach shows why the work matters, not just what the work is.

✅ 6. Requirements Are Realistic and Welcoming

Especially in the entry-level version, the post emphasizes potential over perfection by stating:

“No formal sales experience needed”
“Bonus: Retail or hospitality background”

This invites a broader pool of driven, coachable talent—and avoids scaring off strong but nontraditional applicants.

✅ 7. Perks & Benefits Are Transparent and Tangible

Both job descriptions clearly outline what candidates get in return:

  • Pay

     

  • Health benefits

     

  • PTO

     

  • Training

     

  • Equipment

     

  • Bonuses
    That kind of clarity builds trust and signals professionalism.

     

✅ 8. The “Why This Role Is a Great Fit” Section Speaks Directly to the Candidate’s Aspirations

It reinforces purpose, ownership, and recognition—three things top performers deeply care about.
This section sells the opportunity, not just the job.

✅ 9. The Hiring Process Is Human and Respectful

Each post explains:

  • What to expect

     

  • That every application gets reviewed

     

  • How the candidate will be evaluated

     

This is rare in job descriptions, and it instantly sets your company apart as one that respects people’s time and communicates clearly.

Example of a Bad Sales Advisor Job Post (And Why It Doesn’t Work)

Let’s take a look at the kind of job post that drives away great candidates—and break down what it gets wrong.

🚫 Bad Job Description Example:

Job Title: Sales Advisor
Company: ABC Retail Group
Job Type: Full-Time
Location: On-site

Job Summary
We are looking for a Sales Advisor to assist customers, meet sales targets, and manage store responsibilities. The ideal candidate will be enthusiastic, goal-oriented, and able to work independently.

Key Responsibilities

  • Assist customers with purchases

     

  • Process payments and returns

     

  • Maintain cleanliness of sales area

     

  • Meet daily and monthly sales quotas

     

Qualifications

  • High school diploma required

     

  • 1–2 years retail experience preferred

     

  • Excellent communication skills

     

  • Ability to work evenings and weekends

     

How to Apply
Send your resume and cover letter to hr@abcretail.com. Only shortlisted candidates will be contacted.

🛑 Why This Job Post Falls Flat

1. The Job Title Is Too Generic

“Sales Advisor” doesn’t say who it’s for or why it matters. There’s no context, no brand personality, and no hook. It looks like every other listing on the job board.

2. No Introduction or Human Touch

The post jumps straight into a robotic summary with no story, no mission, no culture, and no reason to care. There’s no “why” behind the role—just tasks.

3. It Doesn’t Sell the Company

Nothing about ABC Retail Group tells the candidate what the business stands for, what products they sell, or why someone should want to work there. It reads like a ghost company.

4. No Culture, No Values, No Personality

Candidates don’t just want a paycheck—they want to work somewhere that feels like a good fit. This post offers zero insight into what it’s like to be part of the team.

5. Responsibilities Are Vague and Low-Impact

Tasks like “maintain cleanliness” and “assist customers” are so broad they could apply to any role. There’s no sense of what success looks like or how this role contributes to the business.

6. Missing Salary, Benefits, and Growth Info

There’s no transparency around pay, perks, or career development—which sends a message of low trust and outdated hiring practices.

7. The Application Process Feels Cold and Dismissive

Saying “only shortlisted candidates will be contacted” is impersonal and demoralizing. It discourages serious candidates and reflects poorly on the company’s respect for applicants.

🔍 Bottom Line

This kind of job post might get a few applications—but it won’t attract top talent. It’s vague, transactional, and forgettable. In a competitive hiring market, that’s a costly mistake.

Bonus Tips to Make Your Job Description Stand Out

Once you’ve nailed the structure and tone, there are a few high-impact extras you can add to make your job post truly unforgettable—and attract the kind of applicants you’re excited to interview.

🔐 1. Add a Security & Privacy Notice

Candidates are increasingly cautious about job scams. Including a simple notice helps build trust and shows you’re a legitimate employer.

🔒 IMPORTANT NOTICE
We take your privacy seriously. We will never ask for payment, personal banking information, or sensitive data during the hiring process. All applications are reviewed securely through WorkScreen.io.

🏝️ 2. Mention Leave Days or Flex Time

You’d be surprised how few job posts talk about time off—and how much this matters to candidates. Even one sentence can make your offer feel more human.

✅ Example:
“Enjoy 15+ paid flex days off per year, plus major holidays—because great work starts with rest.”

📈 3. Highlight Training & Career Growth

Even if the role is entry-level, many top candidates want to know: “Will I grow here?”
Show them there’s a path—not just a job.

✅ Example:
“You’ll have access to paid training, monthly 1:1 coaching, and a clear path to advance into senior roles or other departments like Customer Success or Account Management.”

📽️ 4. Add a Loom or YouTube Video from the Hiring Manager

A short video (30–60 seconds) can be a game-changer. It puts a real face to your company and builds instant rapport with the reader. Bonus: it helps filter in people who vibe with your team’s energy.

🎥 Pro Tip: Just record a casual Loom video introducing yourself, the team, and why you’re excited about the role.
No need for a fancy production—authenticity wins.

Here is an example that we used in our master guide on how to write a great job post description , you can check it out here https://www.loom.com/share/ba401b65b7f943b68a91fc6b04a62ad4

🧠 5. Mention How You Evaluate Candidates (Fairly)

Let applicants know they’re more than a résumé to you. That you’ve built a process that respects their time and potential.

✅ Example:
“We use WorkScreen to evaluate candidates based on real skills—not just bullet points. Everyone gets a fair shot, and you’ll hear back no matter the outcome.”

These small touches go a long way. They show candidates that your company cares, communicates, and respects the people you’re trying to hire.

Should You Use AI to Write a Job Description?

Let’s be honest—AI is everywhere. And yes, it can save you time.

But here’s the truth:

Using AI to write a job post without your input is a recipe for mediocrity.
The result? A generic, lifeless post that attracts generic, low-effort candidates.

You might get quantity—but you’ll lose quality.

🚫 The Wrong Way to Use AI

❌ “Write me a job description for a Sales Advisor.”
That kind of prompt gives you something bland. It doesn’t reflect your voice, your culture, or what makes your team special.
It just regurgitates the same job posts your competitors are already using.

✅ The Right Way to Use AI

Use AI as a tool to shape, polish, and speed up your writing—not as a shortcut that skips strategy.

Here’s how:

🧪 Step 1: Feed It the Right Ingredients

Before prompting, write down:

  • What your company does and who you serve

     

  • What the role actually involves (day to day)

     

  • What your culture and values are

     

  • Who your ideal candidate is (traits, background, vibe)

     

  • The benefits and salary range

     

  • A quick outline of your hiring process

     

✍️ Step 2: Use a Prompt Like This:

“Help me write a job description for our company, PureGlow Skincare.
We’re hiring a Sales Advisor to help customers feel confident about skincare choices via chat, email, and phone.
Our culture is high-trust, low-ego, and collaborative.
We’re looking for someone who is empathetic, clear, and driven by customer satisfaction—not pressure.
We offer $60K–$70K base + commission, full health benefits, and a hybrid schedule.
Here’s our hiring process: 1) Apply via WorkScreen, 2) Skills-based assessment, 3) Short interview.
Please use a warm, conversational tone—like a brand that actually values its people.”

Then review what AI gives you, and edit it like a human editor would. Use your voice. Add culture. Make it feel real.

✨ Pro Tip:

You can even paste in one of the good job descriptions from this guide and say:

“Write me something like this, but for my company and product.”

Let AI be your assistant—not your author.

Don’t let bad hires slow you down. WorkScreen helps you identify the right people—fast, easy, and stress-free.

Need a Copy-Paste Job Description Template?

✅ Option 1: Culture-First, Conversational Job Post

(For teams who want a warm, human tone)

📌 Job Title: Sales Advisor for [insert company name] 

💼 Full-Time | 💵 $xx–$xxx base + monthly bonuses 

📍 [enter location here]

 🕒 Schedule: Full time/remote [enter schedule]

🎥 Meet the Hiring Manager

👉 Watch a 1-minute Loom video from our Head of Sales sharing who we’re looking for—and why this role matters.

🏢 About [enter company name]

We’re a clean beauty brand trusted by over 200,000 customers. Our mission is simple: help people feel confident in their skin. We keep our ingredients clean, our products effective, and our support team kind.

As a Sales Advisor, you’ll be at the heart of the customer journey—guiding people through our products and helping them find what works best for their skin.

👥 Our Company Culture

We’re a team of 35 (and growing), built on trust, transparency, and good vibes. We move fast, communicate clearly, and celebrate progress. If you like autonomy, ownership, and a no-drama work environment—you’ll fit right in.

💬 What You’ll Be Doing

  • Guide customers via chat, phone, and email

     

  • Recommend products based on individual skin needs

     

  • Follow up on warm leads and help close sales

     

  • Track interactions in HubSpot

     

  • Share customer insights with marketing and support

     

🧩 What We’re Looking For

  • 2+ years in sales, customer service, or account management

     

  • Someone who listens well and loves solving problems

     

  • Comfortable with CRMs (especially HubSpot)

     

  • Bonus: Background in skincare, health, or wellness

     

🎁 Perks & Benefits

  • Base salary + uncapped commission

     

  • Medical, dental, and vision insurance

     

  • Monthly product credit + employee discounts

     

  • 18 paid flex days off per year + major holidays

     

  • Quarterly training stipends

     

  • Hybrid schedule (in-office Tue–Thu)

     

💡 Why This Role Is a Great Fit

You’ll be more than a salesperson—you’ll be a trusted guide. You’ll join a team that values effort, recognizes wins, and promotes from within. If you’re ready to grow, we’ll give you the tools and mentorship to do it.

📥 How to Apply

We use WorkScreen.io to fairly evaluate every applicant based on skills—not just résumés. Apply using the link below and complete a short, friendly assessment. We’ll keep you updated every step of the way.

👉 [Insert WorkScreen Application Link]

✅ Option 2: Structured “Job Brief + Responsibilities + Requirements” Format

(For teams that prefer a more traditional layout—with personality)

📌 Job Title: Entry-Level Sales Advisor for [enter company name]

💼 Full-Time/remote

💵 xx/hr + bonuses

 🕒 Schedule: [enter schedule here]

🎥 Meet Your Team

👉 Check out this short Loom from our Sales Team Lead to hear why this role is a great starting point—even if you’re new to sales.

🏢 About [enter company name]

We’re a growing ecommerce brand on a mission to make modern lighting more affordable and energy-efficient. Our customers are homeowners, small businesses, and interior designers across the U.S.

We believe buying lighting should feel easy and inspiring—not confusing. That’s where you come in.

👥 Our Company Culture

We’re remote-first and people-focused. Our values: kindness, ownership, clarity, and momentum. We care more about your mindset than your background—and we invest in people who want to learn and grow with us.

💬 Responsibilities

  • Help customers via live chat, phone, and email

     

  • Answer questions about products, shipping, and returns

     

  • Track interactions using our CRM (we’ll train you!)

     

  • Follow up with potential buyers and make helpful suggestions

     

  • Support the sales team with customer insights and trends

     

🧩 Requirements

  • No formal sales experience required

     

  • Friendly, curious, and eager to learn

     

  • Great at following up and staying organized

     

  • Excellent written and spoken communication

     

  • Bonus: Background in retail, customer service, or hospitality

     

🎁 Perks & Benefits

  • $20/hour base pay + monthly performance bonuses

     

  • Paid training & one-on-one coaching

     

  • 15 paid days off + company holidays

     

  • Laptop, headset & remote setup provided

     

  • Health and dental insurance after 60 days

     

  • Discounts on all lighting products

     

💡 Why This Role Is a Great Fit

This is a perfect role if you’re ready to start a career in sales and want a team that will support you—not micromanage you. We’ll teach you the ropes, celebrate your progress, and give you room to grow into more senior roles.

📥 How to Apply

We use WorkScreen.io to make hiring more fair and efficient. Just apply below and complete a short skills-based evaluation. We’ll personally review your application and get back to you promptly.

👉 [Insert WorkScreen Application Link]

Let Workscreen Handle the Next Step

Let WorkScreen.io Handle the Hard Part

Writing a great job post is step one. Step two? Figuring out who’s actually worth interviewing.
That’s where WorkScreen comes in.

⚙️ WorkScreen Helps You:

🔍 1. Instantly Identify Your Top Candidates

No more guessing based on résumés alone. WorkScreen automatically scores and ranks applicants based on how they perform in real-world, role-specific scenarios.

You’ll get a leaderboard of high-potential applicants, ready for you to review.

🧠 2. Evaluate Skills—Not Just Buzzwords

With one-click skill assessments built into your application link, you can test for real ability:

  • Can they sell?

     

  • Can they follow up?

     

  • Can they communicate clearly?

     

You get signal, not noise.

🚫 3. Eliminate Low-Effort and AI-Generated Applications

WorkScreen flags and filters out candidates who:

  • Copy-paste generic answers

     

  • Use AI tools to cheat the system

     

  • Apply blindly to every open role

     

So you spend time only on people who are genuinely interested—and genuinely qualified.

⏱️ 4. Save Hours Per Hire

No more sifting through 80 résumés just to find one standout. With WorkScreen, you’ll move faster, interview better candidates, and avoid costly hiring mistakes.

Ready to Make Hiring Smarter? Whether you’ve already written your job post or you’re just getting started, WorkScreen is your next step.

FAQ

The average salary for a Sales Advisor in the U.S. ranges from $40,000 to $60,000 per year, with total compensation rising to $70,000+ when commissions and bonuses are included.

Salary depends on factors like:

  • Industry (e.g., retail vs. SaaS)

  • Location (urban markets often pay more)

  • Experience level

  • Performance-based incentives

For high-performing advisors in B2B or tech-driven sectors, total earnings can exceed $100,000 annually.

While the terms are sometimes used interchangeably, a Sales Advisor typically takes a consultative, customer-first approach. They may work in settings where education and experience matter more than closing fast.

Sales Representatives often focus more heavily on prospecting and hitting aggressive quotas.
Sales Advisors, on the other hand, are more likely to work with inbound leads, existing customers, or in environments that prioritize long-term relationships over short-term volume.

Sales Advisors are common in:

  • Retail (fashion, electronics, beauty)

  • Health and wellness (fitness, supplements, skincare)

  • Automotive

  • Tech and SaaS (especially customer-facing roles)

  • Real estate and financial services

The core skillset—empathy, persuasion, product knowledge, and follow-through—translates across industries.

Not usually. Most employers prioritize:

  • Great communication

  • Emotional intelligence

  • Coachability

  • A strong customer focus

However, some companies provide onboarding sales training or encourage certifications in tools like HubSpot, Salesforce, or sales methodologies (e.g., SPIN Selling, Sandler).

Make Your Next Great Hire With WorkScreen

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Author’s Details

Mike K.

Mike is an expert in hiring with a passion for building high-performing teams that deliver results. He specializes in streamlining recruitment processes, making it easy for businesses to identify and secure top talent. Dedicated to innovation and efficiency, Mike leverages his expertise to empower organizations to hire with confidence and drive sustainable growth.

Hire Easy. Hire Right. Hire Fast.

Stop wasting time on unqualified candidates. WorkScreen.io streamlines your hiring process, helping you identify top talent quickly and confidently. With automated evaluations , applicant rankings and 1-click skill tests, you’ll save time, avoid bad hires, and build a team that delivers results.

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